Casino Strategy

Overview

Fanatics Betting & Gaming is growing, and we're looking for a Strategy & Operations Manager to play a foundational role in growing and operating Fanatics Casino. This person will be a key driver of our go-to-market strategy, cross-functional readiness, and post-launch business operations.

The ideal candidate is a structured problem solver who thrives in fast-paced, zero-to-one environments. They bring strong analytical skills, comfort with ambiguity, and an ownership mindset. This person will help build the roadmap to launch the product, then help run and optimize the business once live. They can shift seamlessly between deep analytical work, project management, and day to day operational decision making.

Responsibilities

• Own and coordinate the cross-functional GTM plan for additional market launches, ensuring alignment across tech, product, marketing, legal, compliance, operations, and commercial teams
• Identify GTM risks, dependencies, and operational gaps, developing structured plans to address them
• Help operate the business once live, supporting daily/weekly performance reviews, managing KPIs, resolving operational issues, and identifying new opportunities to improve the customer experience.
• Partner with Product, CRM, and Marketing to optimize acquisition funnels, activation journeys, and retention mechanics tailored to the market
• Analyze the iGaming landscape, benchmarking competitors, promotions, acquisition tactics, and product offerings
• Monitor real-time business performance and develop data-driven optimization strategies

Experience and Skills

• 2-4; years experience in a Consulting, Strategy, or Operational function
• Strong numerical proficiency and analytical capability (e.g., SQL) and willing to dive into data
• An ambitious multitasker, who can move quickly and efficiently
• Excellent communication skills, experienced at presenting to senior leadership
• Empathetic team player, accomplished at working effectively cross-functionally
• Curious and fast learner willing to become proficient in consumer/industry insights and functionality
• Passion to work in an entrepreneurial, hyper growth environment where decisions are made quickly
• Bias for action and comfort owning workstreams end-to-end
• Open to regular travel to events and other Fanatics offices for various offsite and team meetings
• Bachelor's degree in Business, Marketing, Analytics, or Engineering

Launched in 2021, Fanatics Betting and Gaming is the online and retail sports betting subsidiary of Fanatics, a global digital sports platform. The Fanatics Sportsbook is available to 95% of the addressable online sports bettor market in the U.S. Fanatics Casino is currently available online in Michigan, New Jersey, Pennsylvania and West Virginia. Fanatics Betting and Gaming operates twenty-two retail sports betting locations, including the only sportsbook inside an NFL stadium at Northwest Stadium. Fanatics Betting and Gaming is headquartered in New York with offices in Denver, Leeds and Dublin.

Fanatics is building a leading global digital sports platform. We ignite the passions of global sports fans and maximize the presence and reach for our hundreds of sports partners globally by offering products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, allowing sports fans to Buy, Collect, and Bet. Through the Fanatics platform, sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods; collect physical and digital trading cards, sports memorabilia, and other digital assets; and bet as the company builds its Sportsbook and iGaming platform. Fanatics has an established database of over 100 million global sports fans; a global partner network with approximately 900 sports properties, including major national and international professional sports leagues, players associations, teams, colleges, college conferences and retail partners, 2,500 athletes and celebrities, and 200 exclusive athletes; and over 2,000 retail locations, including its Lids retail stores. Our more than 22,000 employees are committed to relentlessly enhancing the fan experience and delighting sports fans globally.