Digital Insights Specialist

7 days ago

Toronto, Ontario, Canada Creative Niche Full time

We're looking for a
Digital Insights Specialist
for our client in the financial sector to support the evolution of digital marketing ecosystem and elevate the performance of campaigns across all channels. In this role, you'll help manage and optimize our suite of Martech tools, strengthen digital measurement capabilities, and contribute to customer-centric improvements that drive engagement and business growth.

As part of the Digital Experience team, you will play a key role in shaping how we track, understand, and enhance digital touchpoints. You'll collaborate closely with cross-functional partners to improve data visibility, enable smarter marketing decisions, and support seamless execution across digital platforms.

What You'll Do

  • Analyze digital and campaign performance across websites, paid media, email, and social channels to uncover insights and optimization opportunities.
  • Build and enhance tracking frameworks, dashboards, and reporting processes to support data-driven decision making across digital campaigns and initiatives.
  • Develop measurement plans and performance indicators for both investor and advisor digital experiences.
  • Standardize and communicate insights through dashboards, reports, and visualizations using best-in-class analytics tools.
  • Support continuous improvement of the Martech stack deploying solutions that enhance customer experience, marketing efficiency, and business outcomes.
  • Partner closely with technology, analytics, advertising, compliance, legal, and business teams to execute initiatives and maintain data quality.
  • Support end-to-end campaign execution using data-driven methods to improve targeting, lead generation, and advertising performance.
  • Advise marketing teams on automation, digital execution best practices, and emerging AI applications in marketing.
  • Stay ahead of industry trends and bring forward recommendations that support an innovative, market-leading digital strategy.

What We're Looking For

  • University degree in Marketing, Analytics, Technology, Computer Science, or equivalent experience.
  • 2+ years of experience in digital marketing, digital analytics, or digital customer experience.
  • 1–2 years of experience with project management, testing, planning, or QA processes.
  • Hands-on experience with Adobe Analytics, Adobe Target, or Adobe Audience Manager.
  • Knowledge of experience design principles including usability, A/B testing, content structure, and digital UX best practices.
  • Familiarity with tools such as Decibel, Medallia, Salesforce, Snowflake, or Marketo is an asset.

Skills You Bring

  • Strong analytical skills with experience using data visualization tools (e.g., Tableau, Google Data Studio); SQL familiarity is a plus.
  • Ability to evaluate marketing performance and translate insights into recommendations for improving processes, technology investments, and campaign effectiveness.
  • Understanding of 1st, 2nd, and 3rd-party data and how it informs targeting, personalization, and segmentation strategies.
  • Knowledge of SEO, SEM, marketing automation, and digital marketing best practices.
  • Strong organizational, project management, and testing skills.
  • Certifications in Adobe Analytics, Target, CDPs, or Audience Manager are an asset.

  • Digital Insights Specialist

    3 days ago

    Toronto, Ontario, Canada Fidelity Canada Full time

    Job DescriptionYou will be working on a flexible hybrid schedule as part of Fidelity's dynamic working arrangement.Who We AreAt Fidelity, we've been helping Canadian investors build better financial futures for over 35 years.  We offer individuals and institutions a range of trusted investment portfolios and services - and we're constantly seeking to find...

  • Talent Acquisition Specialist

    5 days ago

    Toronto, Ontario, Canada Reach3 Insights Full time

    We're looking for an ambitious Talent Acquisition Specialist to join our HR department. In this role, you'll be primarily responsible for managing the full-cycle recruitment process - from crafting compelling job postings and sourcing top talent to delivering an outstanding candidate experience.We are open to candidates located in Vancouver or...

  • Talent Acquisition Specialist

    1 week ago

    Toronto, Ontario, Canada Reach3 Insights Full time $65,000 - $85,000

    We're looking for an ambitious Talent Acquisition Specialist to join our HR department. In this role, you'll be primarily responsible for managing the full-cycle recruitment process - from crafting compelling job postings and sourcing top talent to delivering an outstanding candidate experience.We are open to candidates located in Vancouver or...

  • Digital Marketing Specialist

    5 days ago

    Toronto, Ontario, Canada Marketers on Demand Full time

    Join our client's team as aDigital Marketing Specialist Help drive their organization's online presence through smart, creative, and data-driven digital strategies. You'll manage their website, digital assets, Google advertising, CRM database, and electronic communications to boost awareness, engagement, and revenue.In this role, you'll lead the execution of...

  • Digital Transformation Specialist

    5 days ago

    Toronto, Ontario, Canada Software International Full time

    Software International (SI) supplies technical talent to a variety of clients ranging from Fortune 100/500/1000 companies to small and mid-sized organizations in Canada/US. We are currently hiring for a Digital Transformation Specialist - AI for our global IT SaaS client in the Toronto area.Role: Digital Transformation Specialist - AIType: Fulltime,...

  • Digital Engagement Specialist

    2 weeks ago

    Toronto, Ontario, Canada ADP Full time

    ADP is hiring a Digital Engagement Specialist. The Digital Engagement Specialist supports the delivery of programs and digital experiences that increase product knowledge, reduce support volume, and build peer connections. SummaryThis hands-on role coordinates webinars, launches and nurtures industry-specific community groups, supports channel engagement...

  • Digital Insights Manager

    3 days ago

    Toronto, Ontario, Canada Fidelity Canada Full time

    Job DescriptionYou will be working on a flexible hybrid schedule as part of Fidelity's dynamic working arrangement.Who We AreAt Fidelity, we've been helping Canadian investors build better financial futures for over 35 years.  We offer individuals and institutions a range of trusted investment portfolios and services - and we're constantly seeking to find...

  • Digital Insights Manager

    3 days ago

    Toronto, Ontario, Canada Fidelity International Full time

    Job DescriptionYou will be working on a flexible hybrid schedule as part of Fidelity's dynamic working arrangement.Who We AreAt Fidelity, we've been helping Canadian investors build better financial futures for over 35 years.  We offer individuals and institutions a range of trusted investment portfolios and services - and we're constantly seeking to find...

  • Marketing Specialist

    1 week ago

    Toronto, Ontario, Canada McFadyen Digital Full time

    Company Description McFadyen Digital is the leading advisor and implementer of eCommerce Marketplace solutions. During 15 years of implementing marketplaces, we've built dozens of platforms that cumulatively generate billions of dollars of gross merchandise value (GMV). We're honored to have supported 10% of the Fortune 500 with their digital marketplace...

  • Marketing Specialist

    4 days ago

    Toronto, Ontario, Canada MCFADYEN DIGITAL Full time

    Company DescriptionMcFadyen Digital is the leading advisor and implementer of eCommerce Marketplace solutions. During 15 years of implementing marketplaces, we've built dozens of platforms that cumulatively generate billions of dollars of gross merchandise value (GMV). We're honored to have supported 10% of the Fortune 500 with their digital marketplace...