Head Coach – Franchise Growth

2 days ago

Burnaby, British Columbia, Canada Ideal Siding Full time

Benefits:
  • Bonus based on performance
  • Company parties
  • Competitive salary
  • Dental insurance
  • Flexible schedule
  • Health insurance
  • Opportunity for advancement
  • Paid time off
  • Training & development
  • Vision insurance


About Us

Ideal Siding is one of the fastest-growing siding renovation brands in North America. We are focused on building profitable, scalable businesses for our franchise owners. Through a disciplined operating system, hands-on training, and field-level coaching, we help franchisees deliver consistent, high-quality service while growing from single-crew operators into multi-unit, CEO-led organizations. As our network expands, we are investing in leadership development and seeking a Head Coach to strengthen execution, profitability, and long-term enterprise value across the system.

About the Role

The Head Coach – Franchise Growth & Performance is a senior leadership role responsible for driving franchisee success across revenue growth, profitability, operational excellence, and leadership development.

Reporting directly to Executive Leadership, this role works hands-on with franchise owners, operational leaders, and HQ teams to ensure franchisees are effectively onboarded, consistently trained, and supported as they scale from single-unit operators into multi-unit, CEO-led businesses. The Head Coach also designs and leads franchisee masterminds, coaches owners on financial and leadership performance, and acts as a trusted advisor focused on long-term enterprise value creation.

 Given the hands-on nature of this role, local candidates near Vancouver, BC will be given priority. Remote candidates must be willing to travel to HQ 30-50% of the time to lead in-person training weeks and support franchise onboarding. 

Key Responsibilities:

Franchise Growth, Revenue & Profitability
  • Coach franchise owners to improve revenue growth, gross margin, and net profitability
  • Support franchisees in scaling beyond their first crew or location
  • Guide expansion into additional territories and complementary services
  • Work directly with franchisees on forecasting, and performance improvement plans
  • Coach owners on long-term wealth creation and enterprise value growth

Franchisee Masterminds & Peer Leadership
  • Design, facilitate, and lead franchisee mastermind groups
  • Create structured agendas focused on growth, execution, and accountability
  • Foster peer learning, best-practice sharing, and leadership maturity
  • Provide accurate, timely answers to franchisees' questions in internal chats and moderate discussions to ensure consistent, aligned business advice across the network.
  • Identify and elevate top-performing franchisees as internal mentors
  • Translate mastermind insights into system-wide improvements

Training, Onboarding & Coaching
  • Own pre-training coordination, including scheduling training weeks and introductory sessions
  • Lead onboarding of new franchisees and operational team members on systems, tools, and best practices
  • Deliver and facilitate training week, including:
    • Site visits and field coaching
    • Classroom presentations
    • Sales role-playing and operational execution training
  • Provide ongoing training and coaching to:
    • HQ team members
    • Management Teams of franchisees
  • Support targeted retraining when operational or execution issues arise

Curriculum, Systems & SOP Development
  • Develop and continuously improve training and coaching curriculum for franchisees and field staff
  • Create, document, and update SOPs, walkthroughs, and visual process guides
  • Host refresher sessions and briefings when processes or systems change
  • Ensure training materials remain aligned with evolving operational standards and brand expectations

Leadership Development & Organizational Coaching
  • Coach franchise owners transitioning from hands-on operators into CEO-level leaders
  • Support leadership development for management teams within franchise locations
  • Reinforce accountability, execution rhythm, and performance discipline (EOS experience an asset)
  • Act as a strategic thought partner and advisor to franchise leadership
Measures of Success
  • Improved franchisee profitability and revenue growth
  • Faster ramp-up and stronger early performance of new franchisees
  • Increased number of successful multi-unit franchise operators
  • Consistent operational execution across the franchise network
  • High engagement and perceived value of franchisee masterminds
  • Strong franchisee retention and satisfaction

Ideal Candidate Profile
  • 7–12 years of experience in franchising, multi-unit operations, or business coaching
  • Proven track record of improving P&L performance
  • Able to travel to visit franchisees in Canada and US (15-25% of the role)
  • Strong facilitation and group coaching skills (masterminds, workshops, leadership sessions)
  • Experience in construction, home services, or operationally complex businesses preferred
  • Comfortable working directly with owners and executive leadership
  • High credibility, strong communication skills, and emotional intelligence
  • Able to balance strategic leadership with hands-on, field-based coaching


Why This Role Matters

The Head Coach is a force multiplier within the franchise system. By elevating franchisee performance, leadership capability, and scalability, this role directly impacts brand strength, franchisee success, and long-term enterprise value.

Flexible work from home options available.

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