Channel Marketing

16 hours ago

Toronto, Ontario, Canada SubPac Full time
Company Description

SUBPAC is revolutionizing the way audio is produced and experienced. Our category-defining Physical Audio Systems have quickly become essential tools from the top studios in LA and London, to basements and bedrooms worldwide. Not just for musicians and producers, the SubPac adds real depth, connection and enjoyment to whatever audio you play through it – music, games, VR and films all come to life with the added dimension of physical sound.

Job Description

SUBPAC Inc. is seeking a creative and analytical channel marketing and sales manager to help us expand our footprint in the retail channel, drive customer growth and extend our sales pipeline. In this customer-focused position, you'll be responsible for developing, implementing, and measuring retailer specific marketing plans, promotions and accounts. In addition, you'll be a steward of the SUBPAC brand across all our retail and e-tail channels.  As part of the sales & marketing team, you'll work directly with our sales partners and reseller accounts to drive awareness, sell-through and market share for SUBPAC products worldwide.

Responsibilities:

  • Develop and drive the retail marketing strategy for SUBPAC including budget and key priorities, across accounts

  • Build retailer specific plans for account success including online and offline promotions, programs, merchandising, displays, contests, and training

  • Manage the development and implementation of in-store merchandising and displays, in accordance with brand guidelines and objectives

  • Uncover and help implement all training programs within assigned accounts

  • Drive ROI analysis to ensure our channel marketing programs provide maximum impact for our budget

  • Become an expert in our retail and etail partners' marketing approaches including developing relationships across their organizations and a deep expertise in their business drivers and operations

  • Become an expert in our consumer and understand their mindset and purchasing habits

  • Spearhead new and innovative retail programs that help define SUBPAC and our category-defining products

  • Manage specific projects as required by the team

Qualifications

  • 3 - 5 years of retail channel marketing and sales experience, successfully introducing new products and growing sales

  • Love of music and solid understanding of audio, including music production.

  • Strong leadership and interpersonal skills

  • Detail-oriented with an ability to manage complex projects in a fast-paced environment

  • Analytical focus and comfortable developing forecasts and analyzing retail channel data

  • Should live in the greater Toronto area

  • Ability to work independently and with limited supervision

  • Excellent written and verbal communications skills

  • Some travel required (Canada, U.S. & Europe)

Additional Information

SUBPAC is a company deeply devoted to revolutionary audio technology. We are made up of a cross-disciplinary team of engineers, entrepreneurs, artists, professionals and other stakeholders of our key markets. Our non-traditional fast growing venture-backed startup has offices in the Bay Area, Toronto, Los Angeles, and London. Join our unique and energetic team, and help us transform the audio experience forever.

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