Asst Personal Training Director

sales-relatedJob Title: Asst. Personal Training Director

Location: Vaughan, Ontario (Note: High school students will not be considered for this position.)

COMPANY OVERVIEW:

PURE Motivation Fitness is Vaughan's premier boutique fitness studio, specializing in both in-person and ONLINE BODY-TYPE Specific Personal Training and Nutrition. "Our studio & programs are designed to help busy professionals and parents aged 30+ burn fat, build muscle, and balance fitness and nutrition without sacrificing family time or lifestyle." Established in 2006, our 7500-square-foot facility features upscale amenities and a client base within an affluent community. Our reputation and success have only grown over the years, even through the challenges of the pandemic. Please take a few minutes to learn more about us at .

ABOUT THE ROLE:

We are looking for an experienced and dedicated Fitness Studio Director who excels in both fitness sales and team leadership. In this senior role, you will focus on achieving the company's monthly membership goals while overseeing a small team of personal trainers and reception staff. You will work closely with the owners to ensure the onboarding process for new members is seamless while providing exceptional service to our existing clientele. Your position and compensation within the club will evolve as you meet targets and demonstrate growth.

KEY RESPONSIBILITIES:

• Staff Management: Lead and mentor a team of personal trainers and receptionists, ensuring high performance and alignment with company values.
• Daily Operations: Oversee the day-to-day operations of the studio, maintaining a clean, organized, and motivating environment.
• Sales: Drive membership sales, hitting or exceeding monthly targets through proactive outreach, consultations, and networking.
• Client Relations: Build lasting relationships with members, providing exceptional service and ensuring high client retention.
• Marketing and Outreach: Coordinate local marketing efforts, including social media campaigns, community email outreach, and corporate wellness initiatives both in Vaughan & in our plaza

SPECIFIC DUTIES:

• Conduct fitness consultations, including body composition assessments, functional movement screens, and exercise sessions.
• Lead Generation: Dedicate daily hours to outbound & inbound lead generation, prospecting, and conducting member workshops.
• Provide club tours: demonstrating how our programs and services can help clients reach their fitness goals.
• Deliver price presentations: send proposals, and participate in off-site networking events.
• Manage Staff: Motivate, educate & empower all fitness coaches to ensure programs are delivered effectively and consistently and all administrative duties are being completed

REQUIRED QUALIFICATIONS:

• Certified Personal Trainer with a reputable certification (e.g., CSEP, CPTN, ACE, ISSA, DTS Level 1, PN).
• Background in Kinesiology, Fitness & Health Promotions, or Fitness Sales (preferred).
• CPR and First Aid certification (mandatory).
• Minimum 2 years of experience in fitness sales with proven sales skills.
• Strong knowledge & ability to speak freely on anatomy, somatotype, and functional training.
• Strong communication, interpersonal, computer, and social media skills.
• Availability to work flexible hours (midday to evenings, including one weekend shift).
• Access to a vehicle and ability to commute.

EXPERIENCE LEVEL: The ideal candidate will have:

• At least 2+ years of experience selling personal training and memberships in fitness industry
• A valid personal training certification and proven experience in fitness sales and management.
• Strong understanding of business operations, staff management, and client relations within the fitness industry.
• A high-energy, motivated personality with multitasking and leadership abilities.

WORK SCHEDULE: Choose from 2 shifts

• Monday to Thursday: 1:00 pm to 9:00 pm
• or
• Can also select an alternative shift from Monday to Thursday: 10am to 1pm (have 2h break 2-4pm) then close from 4-9pm +
• Sat 9am to 2pm

COMPENSATION: Salary & Benefits:

Competitive 5-level compensation package that yields a range of $40,000 to $82,800 Annually. Essentially, you can be in charge of your potential as this is a sales-related and commission related position.

• Base salary: Each month with growth potential up to $4000 based on performance & sales targets
• Sales commissions: 5-10% on sales, plus tiered bonuses for hitting monthly targets.
• # Members Sold Bonus: Receive an additional bonus based on tiered members sold
• Medical: Health benefits covering annual eye, dental, and medical expenses.
• Travel Expense: Gas card & expenses provided at specific sales targets
• Service pay: $27-30 per hour for one-on-one or semi-private sessions based on experience.
• Continuing education subsidies and paid certifications
• Free parking & fitness studio membership and access to all amenities.

WHAT YOU CAN EXPECT:

• A business-savvy and entrepreneurial environment focused on building relationships and achieving growth.
• Support for ongoing development through training and mentorship.
• The opportunity to work with an established clientele who values quality coaching over low-cost memberships.
• A vibrant and motivated team, creating a positive and energetic workplace.
• Lead Distribution: 70-80% of all new inbound leads will be provided to Fitness Director to ensure they can succeed surpass their monthly targets and utilize the majority of PMF's new business.
• Staff Referrals: The Fitness Director will have the ability to close and take over any referrals provided by PMF coaches should they not be able or interested in closing the deal.
• Work alongside a 30-year Personal Training Veteran owner and pioneer of personal training in the city of Toronto and a team of coaches who have mastered the art of 1on1, 2on1, semi-private and team training

HOW TO APPLY: "Stand Out and Get Noticed"

To expedite your application and increase your chances of securing an interview, we invite you to go the extra mile. Along with your résumé, please submit a 1-2 minute video (non-edited) introducing yourself and sharing why you believe you're the best fit for this role. Let your passion, energy, and commitment shine through in this brief clip.

Email both your résumé and video to: We look forward to meeting you and discovering how you can contribute to our dynamic team at Pure Motivation Fitness

Job Type: Full-time

Pay: $40,000.00-$82,800.00 per year

Benefits:

• Dental care
• Flexible schedule
• On-site gym
• On-site parking
• Vision care
• Wellness program

Education:

• AEC / DEP or Skilled Trade Certificate (required)

Experience:

• Fitness Sales: 2 years (required)
• personal training: 3 years (required)

Language:

• English (read,write) (required)

Licence/Certification:

• Certified Personal Trainer (not canfit) (required)

Work Location: In person