Senior Account Director

The Senior Account Director is a senior leader within the client services team, responsible for overseeing the strategic direction, growth, and overall health of high-value client relationships. This role goes beyond account management, acting as a trusted advisor to clients, a driver of agency revenue, and a mentor to internal team members. Senior Account Directors operate at both strategic and operational levels, bringing deep marketing expertise, business acumen, and leadership presence to every engagement.

They are strategic thinkers who can translate insight into action, guide clients through complexity, and inspire teams to deliver sharp, impactful work that drives measurable outcomes for both clients and the agency.

Accountabilities

• Leads strategic vision across complex client accounts, ensuring alignment with client business objectives and guiding brand evolution through integrated marketing programs.
• Serves as executive-level counsel, anticipating client needs, identifying opportunities, and delivering high-impact strategies backed by data and insight.
• Establishes and models standards of excellence for client service (responsiveness, clarity, and influence) while mentoring and supporting other team members.
• Designs and drives innovation in client service delivery, ensuring adaptive strategies and scalable processes for long-term account success.
• Elevates client relationships through strategic education, helping clients engage deeply with agency processes, creative work, and performance metrics.
• Leads agency-wide problem-solving for client challenges, fostering cross-functional collaboration and clear communication across departments.
• Partners with leadership to enhance agency processes, ensuring all client work meets high standards of quality, profitability, and efficiency.
• Owns senior accountability for client satisfaction, retention, and account growth, contributing directly to agency revenue and performance goals.
• Builds and leads high-performing account teams, providing ongoing feedback, development pathways, and opportunities for growth.
• Demonstrates sound judgment, emotional intelligence, and professionalism in handling conflict or high-pressure situations with clients and internal teams.

Maintains a Positive Influence as an Employee

• Embodies WJ's values through professionalism, integrity, and collaboration.
• Acts as a company advocate and demonstrates a positive, solutions-oriented attitude.
• Upholds brand standards and a high attention to detail across all deliverables.
• Supports colleagues in a fast-paced, dynamic environment and adapts fluidly to shifting priorities.
• Accurately logs time and ensures clarity and accountability in all agency systems.

Proficiencies & Attributes

• Strategic thinker with strong marketing acumen, business insight, and a growth-oriented mindset.
• Positive, professional, and adaptable with a creative and solutions-driven approach.
• Excellence in written and oral communication, including persuasive presentation and facilitation skills.
• Exceptional interpersonal and relationship management skills; able to build trust, foster collaboration, and navigate complex client dynamics.
• Skilled in negotiation, conflict resolution, and consensus-building across diverse stakeholder groups.
• Financially literate and comfortable managing budgets, scopes, and profitability.
• Data- and results-oriented, able to interpret analytics and performance metrics into actionable recommendations.
• Tech-savvy with familiarity in modern marketing and agency tools (Intervals, CRMs, analytics platforms, project management systems).
• Works well independently and as part of a team; a proactive, accountable self-starter who thrives in a client-focused environment.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or a related field (MBA considered an asset).
• 8+ years in agency environment (marketing, advertising, digital ) with 2+ years as an Account Director
• Proven experience leading multi-disciplinary teams and managing mid- to large-scale integrated campaigns across digital, traditional, and experiential channels.
• Strong operational understanding of scoping, budgeting, timelines, and resource management.
• Demonstrated ability to grow accounts, contribute to new business development, and influence agency profitability.