Market Development Manager
5 days ago
Join us in pioneering breakthroughs in healthcare. For everyone. Everywhere. Sustainably.Our inspiring and caring environment forms a global community that celebrates diversity and individuality. We encourage you to step beyond your comfort zone, offering resources and flexibility to foster your professional and personal growth, all while valuing your unique contributions.The main objective of the Field Marketing, Assays is to effectively develop and implement marketing strategies for Lab Solution assay and execute them in the field. Evolve strategies over time using their market knowledge and feedback from account managers and our customers. The Field Marketing, Assays is accountable for hitting annual revenue and profit targets. The Field Marketing, Assays reports to the Director of Sales (dotting line to head of Marketing) and are ultimately a part of the NAM Sales and Marketing team.Position Overview The main objective of the Field Marketing, Assays is to effectively develop and implement marketing strategies for Lab Solution assay and execute them in the field. Evolve strategies over time using their market knowledge and feedback from account managers and our customers. The Field Marketing, Assays is accountable for hitting annual revenue and profit targets. The Field Marketing, Assays reports to the Director of Sales (dotting line to head of Marketing) and are ultimately a part of the NAM Sales and Marketing team. Responsibilities Working within an assigned territory to achieve RCO growth target including add assays.Interacting & selling to all levels of customers in the specified target account (Laboratory Management, Biochemists, Laboratory Technologists, Medical Directors, etc.)Preparing and delivering Assay product and solution technical presentations to hospital technical committeeIn partnership with Inside Sales and SBA ensure accurate recording and maintenance of customer database and contract information through maintenance of CRM systemInteracting with Account Managers to create & update account plans for key opportunities as well as regional sales and funnel forecasts.Collaborating with the entire Technical Applications, Account Managers and Inside Sales to sell our overall assay portfolio and add assaysHave input into creating annual planning of revenue and profit targets for the Management Target Agreement (MTA) cycle and then forecasting against the targets throughout the fiscal yearLaunching new assays by leading a cross functional team (TAO, Sales, Service) to complete the SOP checklist and track against KPIs. Develop Key Opinion Leaders (KLOs) to lead the content creation for testimonials and case studies based on proven outcomes.The key subject matter expert for their portfolioLiaison with their US (marketing & Med Sci) and Business Line counterparts to ensure a standardized approach to the business where possibleMaintain market knowledge and monitor industry developments by following market changes via market research, sales calls and analysis of competitive information.Participates in customer VIPs, Regional Meetings, and Trade Shows (customer interactions, presentations and instrument demonstrations)Required Knowledge/Skills, Education, and ExperienceBachelor's Degree or similar degree relevant to Siemens business of medical technologyExtensive experience (> 5 yrs) and knowledge of the medical Diagnostics industryDemonstrate a thorough understanding of business and strategic marketingDetail-oriented, self-starter with strong organizational skills. This team player must be flexible, enthusiastic and possess an energetic personality. The ability to balance a process-driven approach while generating innovative ideas is imperativeEffective written and verbal communication skills, interpersonal skills, presentation skills and negotiating skillsStrong background in a customer focused environment. Effective time management and problem-solving skills since the job requirements encompass interaction with a large number of internal and external customersHighly competent in computer applicationsFluency in English (oral and written)Travel approx 40%Preferred Knowledge/Skills, Education, and ExperienceMarketing experience in the diagnostics industry is a definite assetFrench (oral and written)Who we are: We are a team of more than 72,000 highly dedicated Healthineers in more than 70 countries. As a leader in medical technology, we constantly push the boundaries to create better outcomes and experiences for patients, no matter where they live or what health issues they are facing. Our portfolio is crucial for clinical decision-making and treatment pathways.How we work: When you join Siemens Healthineers, you become one in a global team of scientists, clinicians, developers, researchers, professionals, and skilled specialists, who believe in each individual's potential to contribute with diverse ideas. We are from different backgrounds, cultures, religions, political and/or sexual orientations, and work together, to fight the world's most threatening diseases and enable access to care, united by one purpose: to pioneer breakthroughs in healthcare. For everyone. Everywhere. Sustainably.To find out more about Siemens Healthineers' businesses, please visit our company page at Siemens Healthineers Canada.The base pay range for this position is:Min $95,500 - Max $145, Base pay offered may vary depending on job-related knowledge, skills, and experience. Siemens Healthineers offers a variety of health and wellness benefits including paid time off and holiday pay. This information is provided per the required laws and regulations. Base pay information is based on market location. Applicants should apply via Siemens Healthineers external or internal careers site.Equal Employment Opportunity Statement: Siemens Healthineers is committed to creating a diverse environment and is proud to be an equal opportunity employer. While we appreciate all applications we receive, we advise that only candidates under consideration will be contacted. Accessibility: Siemens Healthineers is committed to excellence in serving all employees and customers, including people with disabilities. Siemens Healthineers will strive to ensure that policies and procedures established with respect to the provisions of its goods and services to persons with disabilities are consistent with the principles of dignity, independence, integration and equal opportunity as provided in the Accessibilities for Ontarians with Disabilities Act, 2005. Siemens Healthineers will continue to attempt to meet the needs of all its customers, including but not limited to persons with disabilities, in an effective and timely manner.If you require a reasonable accommodation in completing a job application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please fill out the accommodations form here. If you're unable to complete the form, you can reach out to our HR People Connect People Contact Center for support at Please note HR People Connect People Contact Center will not have visibility of your application or interview status. Data Privacy: We care about your data privacy and take compliance with GDPR as well as other data protection legislation seriously. For this reason, we ask you not to send us your CV or resume by email. We ask instead that you create a profile in our talent community where you can upload your CV. Setting up a profile lets us know you are interested in career opportunities with us and makes it easy for us to send you an alert when relevant positions become open. Register here to get started. By submitting personal information to Siemens Healthineers or its affiliates, service providers and agents, you consent to our collection, use and disclosure of such information for the purposes described in our Privacy Notice here.To all recruitment agencies: Siemens Healthineers does not accept agency resumes. Please do not forward resumes to our jobs alias, employees, or any other company location. Siemens Healthineers is not responsible for any fees related to unsolicited resumes. Beware of Job Scams: Please beware of potentially fraudulent job postings or suspicious recruiting activity by persons that are currently posing as Siemens Healthineers recruiters/employees. These scammers may attempt to collect your confidential personal or financial information. If you are concerned that an offer of employment with Siemens Healthineers might be a scam or that the recruiter is not legitimate, please verify by searching for the posting on the Siemens Healthineers career site.
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