Search Buyer
1 week ago
Company Description
Loblaw Advance is Canada's leading grocery and pharmacy retailer, offering integrated solutions that bridge loyalty, media, analytics, insights, and strategy disciplines. Utilizing unique purchase pattern insights and strong customer relationships, we drive intelligent business decisions. Our innovative strategies empower both our brands and those of our partners to connect with customers at the right time in the right way. We pride ourselves on being a one-stop shop for integrated planning that delivers impactful customer engagement.
Role Description
This is a full-time, on-site role for a Search Buyer based in the Greater Toronto Area, Canada. The Search Buyer will be responsible for campaign planning, execution, and optimization across search platforms. Key responsibilities include managing budgets, analyzing performance metrics, conducting keyword research, and collaborating with cross-functional teams to develop data-driven strategies. The individual will play a critical role in ensuring campaigns achieve defined goals and align with client objectives.
Qualifications
- Strong expertise in search campaign management, SEM platforms, and keyword research tools
- Analytical skills to interpret campaign performance data and optimize accordingly
- Adaptability with media planning, buying, and optimization strategies
- Proficiency in collaboration and coordination within cross-functional teams
- Excellent verbal and written communication skills
- Detail-oriented with the ability to manage budgets effectively
- Bachelor's degree in Marketing, Business, or a related field
- Experience in the retail or media industry is a plus
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4 weeks ago
Toronto, Canada Dentsu Aegis Network Full timeJob Description Our mission is toDrive Business Performance.We use data to create personalized and connected experiences that deliver transformative business outcomes. Our role is to ensure our clients meet their quantifiable business goals every day, consistently, in every market. We are entirely focused on delivering better business results through...
