Performance Marketing
1 week ago
Next Up Marketing — a fast-growing social media marketing agency based in Vaughan — is looking for a Performance Marketing & Meta Ads Specialist with advanced technical expertise in Meta Ads Manager, Google Ads, and cross-platform digital advertising. This role blends high-level media buying, creative production, and direct client communication, including calling warm leads and helping book sales meetings.
This is a fast-paced role suited for someone who has run ads across multiple industries and understands both the technical backend of ads and the front-end client acquisition process.
KEY RESPONSIBILITIES
Meta Ads Management (Primary Responsibility)
- Plan, launch, and optimize campaigns in Meta Ads Manager, including:
- Conversion campaigns
- Lead generation campaigns
- Retargeting funnels
- Custom & Lookalike Audience building
- Pixel/Conversions API setup
- A/B testing ads, placements, and bid strategies
- Interpret data from Ads Manager, Events Manager, and Meta Business Suite to drive decisions.
- Maintain strong ROAS, CPL, CTR, and CAC metrics.
Google & Multi-Platform Ads
- Manage campaigns on Google Ads (Search, Display, Performance Max, YouTube).
- Knowledge of:
- Keyword bidding
- Quality Score optimization
- Search term analysis
- Retargeting audiences
- Bonus: Experience with TikTok Ads, LinkedIn Ads, Snapchat Ads, or programmatic platforms.
Creative Strategy & Ad Production
- Develop compelling ad creatives (static, carousel, video concepts, hooks, scripts).
- Work with the content team to ensure ads align with brand goals.
- Analyze creative fatigue and recommend new creative angles, messaging, and formats.
Lead Calling, Client Communication & Sales Support
- Call inbound leads to:
- Qualify prospects
- Book meetings for the Next Up Marketing sales team
- Follow scripts and objection-handling frameworks
- Conduct follow-up calls to nurture warm leads.
- Assist in closing clients where needed.
Campaign Reporting & Analytics
- Build weekly and monthly performance reports.
- Break down KPIs clearly: ROAS, CPA, CPM, CTR, frequency, conversions.
- Provide optimization recommendations based on real data across all campaigns.
General Support & Additional Tasks
- Assist with smaller creative, administrative, and operational tasks within the agency.
- Coordinate with the content, editing, and operations teams.
- Help refine processes for ads, funnels, and lead management.
REQUIREMENTS
- 2+ years of hands-on experience running Meta ads across multiple niches (e.g., restaurants, beauty, real estate, e-commerce, fitness, professional services, etc.).
- Deep knowledge of Meta Pixel/Conversions API, Event Match Quality, and Business Manager structures.
- Strong understanding of Google Ads, keyword strategy, and analytics.
- Ability to analyze and interpret campaign data confidently.
- Strong communication skills — comfortable calling leads and speaking with clients.
- Creative mindset for ad angles, hooks, and content direction.
- Highly organized, reliable, and proactive.
WHY JOIN NEXT UP MARKETING?
- Work with a fast-scaling agency with premium clients.
- Grow in a hybrid role that blends technical marketing, creative strategy, and client interaction.
- Opportunity to take full ownership of performance marketing within the company.
- Work directly with the founders and decision-makers.
Job Type: Full-time
Pay: $17.20-$28.92 per hour
Expected hours: 30 – 60 per week
Benefits:
- On-site parking
- Paid time off
- Profit sharing
- Work from home
Work Location: In person
-
Performance Marketing Specialist
7 hours ago
Vaughan, Canada Clever Digital Marketing Full timePerformance Marketing Specialist Department: Paid Social Employment Type: Full Time Location: Canada Compensation: $65,000 - $75,000 / year Description Who We Are Mission: At Clever Digital Marketing, we are on a mission to empower large-scale home improvement companies by fueling their top-line revenue through innovative digital marketing strategies....
-
Remote Performance Marketing Lead
6 days ago
Vaughan, Canada Clever Digital Marketing Full timeA digital marketing agency is seeking a Performance Marketing Specialist in Vaughan, Canada. The role requires expertise in Meta advertising and a strong analytical mindset to lead and optimize advertising campaigns across Facebook and Instagram. Candidates should have at least 2 years of experience in performance marketing, showcasing skills in data-driven...
-
Performance Marketing Specialist
1 week ago
Mississauga, ON LT M, Canada Nordik windows Full timePerformance Marketing Specialist.Work Location: Hybrid (Ottawa, Mississauga, Stoney Creek, or Barrie)About Nordik Windows & DoorsFor over 40 years, Nordik Windows & Doors has been a trusted local provider helping homeowners across Ontario enhance their homes with beautiful, energy-efficient windows and doors. With our "No Bull" 25-Year Warranty, exceptional...
-
PERFORMANCE MARKETING MANAGER
2 weeks ago
Vaughan, Canada Finlink Group Full timePerformance Marketing Manager Ready to take the reins of high-impact growth campaigns and turn data into momentum? We’re on the hunt for a Performance Marketing Manager who lives and breathes digital acquisition, a sharp strategist and hands-on optimizer who thrives on testing, scaling, and creative problem-solving across top performance channels. What...
-
PERFORMANCE MARKETING MANAGER
6 days ago
Vaughan, Canada Finlink Group Full timePerformance Marketing Manager Ready to take the reins of high-impact growth campaigns and turn data into momentum? We’re on the hunt for a Performance Marketing Manager who lives and breathes digital acquisition, a sharp strategist and hands-on optimizer who thrives on testing, scaling, and creative problem-solving across top performance channels. What...
-
Manager, Performance Marketing
4 weeks ago
Vaughan, Canada fishRecruit Inc. Full timeManager, Performance Marketing & Client Services You will lead a team of Digital Marketing Specialists (paid media) and Account Managers (client services), ensuring excellence in performance, delivery, and client experience. We are seeking a seasoned manager with hands‑on experience leading performance marketing teams in a digital agency environment. You...
-
Hybrid Lead: Performance Marketing
4 weeks ago
Vaughan, Canada fishRecruit Inc. Full timeA marketing recruitment firm is seeking a Manager for Performance Marketing and Client Services in Vaughan. The candidate will lead a team of Digital Marketing Specialists and Account Managers, focusing on operational excellence and client experience. With at least 5 years' experience in performance marketing, the successful applicant will manage a portfolio...
-
Vaughan, Canada Finlink Group Full timeA leading marketing firm in Canada is looking for a Performance Marketing Manager to oversee high-impact user acquisition campaigns. This role involves managing multi-million dollar budgets, using data-driven strategies to optimize digital advertising channels like Meta, TikTok, and Snapchat. The ideal candidate will have a strong track record in performance...
-
Intern, Performance Marketing
4 days ago
London, ON, Canada Fairstone Bank Full timeEnd date: August 28, 2026Fairstone is looking to bring on a passionate, hard-working student to fill our open 2026 Performance Marketing Intern position. This is a contract position, joining the growing Digital Marketing team, currently consisting of ten highly specialized, data-driven marketers.The successful candidate will work closely with channel...
-
Intern, Performance Marketing
4 days ago
London, ON, Canada Fairstone Bank Full timeEnd date: August 28, 2026Fairstone is looking to bring on a passionate, hard-working student to fill our open 2026 Performance Marketing Intern position. This is a contract position, joining the growing Digital Marketing team, currently consisting of ten highly specialized, data-driven marketers.The successful candidate will work closely with channel...