Digital Marketing Specialist Misinformation Product

Digital Public Square (DPS) seeks a digital marketing specialist interested in mis/disinformation and global affairs projects. We are looking for someone whose eyes light up when you hear about an opportunity to help grow an established entity that is rapidly accelerating within a working culture of smart, genuinely caring, and driven people.

Digital Public Square is a technology powered non-profit that works to build healthy communities enabled by good technology. We aren’t a tech company that declared a mission. We are a mission based Not-for-Profit that builds great technology. In fact, we don’t define ourselves by what we are “not” (ie: a Not-For-Profit), rather we define ourselves as a For-Impact organization because we have strong revenue streams.

We work on some of the biggest threats today such as mis/disinformation that is toxic to vulnerable communities. We help communities become more inclusive and responsive. Our commitment to Diversity, Inclusion, Equity and Belonging are baked into our culture and our technology offering: Equality comes from meaningful participation; Diversity is how we grow.

Why not spend the rest of your pandemic journey on work worth doing? Compromises are mínimal - we pay competitive wages and health benefits and are chock-a-block full of intrinsic rewards.

**About Digital Public Square**

Communities are healthier when they have vibrant spaces and opportunities to cultivate belonging, inclusion, connectedness, and meaningful engagement. Digital Public Square (DPS) and its founding team have spent the better part of a decade learning how to create tools that generate these outcomes with good technology. From building platforms that track political accountability; to tackling critical public health issues that impact the world; to empowering new voices countering violent online narratives with evocative campaigns; and even creating new ways for neighbourhood communities to reach decisions — Digital Public Square has created tools that enable people to more safely explore complex ideas at scale.

**How you work**:

- Thoughtful, flexible, and affable
- Thorough and keen attention to detail
- Able to balance priorities of a diverse set of stakeholders on shared projects
- A critical thinker, not afraid to ask questions
- Proactive problem solver
- Result oriented
- Collaborative and communicative
- Continuously Learning
- Outcome and Impact Oriented
- Innovative
- Fosters healthy relationships

**What you will do**:
It’s a wonderful moment to join us We are clear on our mission, we have experimented and know what works in the market. We are using a modern tech stack, plus perhaps more importantly, the product is built by a smart and caring team.

We have already done the deep work on building MVPs and proven market success in multiple verticals and issue areas.

Working closely with our Product Owner, you will join our cross-functional product team and contribute by doing the following:

- Setup, manage, and optimize digital advertising campaigns
- Manage A/B testing of ad copy and content, optimize for conversion
- Analyze campaign data and regularly report recommendations
- Coordinate with product owner, creative team, and client representatives to ensure distribution strategy is in line with organization’s brand, values, and objectives
- Help make incremental improvements to distribution workflow
- Work with team to provide creative content and image suggestions for digital advertisement
- Work with team to create a marketing calendar

**Who you are**:
We know that some of the best designers come from virtually any background so we've built the following list as a _guideline _for some of the skills and interests - but we strive to build our team with members from a diverse background and skill set, so if any combination of these applies to you, please apply.
- Character: integrity; honesty; credibility, passionate
- 2 years experience in a digital advertising role
- Experience working in a team environment and supporting varying levels of familiarity with the mechanics of digital distribution
- Experience working with large digital advertising campaigns
- Experience working with Facebook, Twitter, Snapchat, TikTok, Google Ads, etc.
- Experimental mindset and desire to learn about unknown distribution spaces
- Comfortable managing multiple concurrent marketing campaigns

**Bonus if you have any of the following (tell us about it in your cover letter)**:

- Google Ads and Google Analytics certifications
- Demonstrated interest (academic, professional or lived) in global affairs projects
- Interest in the mis/disinformation space

We understand that joining a team is one of the most important decisions you make. Adding a team member is one of the most important decisions we make. We want you to get to know us and we want to understand how you approach problems, learn, and what makes you tick. Our vision is to build healthy communities that raise the quali