Merchant, Dotca

**Job ID**: 209403
**Location Name**: ON-FSC Toronto Off (0581)
**Address**: 5560 Explorer Drive, 2nd Floor, Toronto, ON L4W 5M3, Canada (CA)

**Job Type**: Full Time
**Hourly/Salaried**: Salaried
**Position Type**: Contract
**Job Function**: Merchandising
**Is This Position Eligible for Remote?**:Hybrid

**ABOUT THE MERCHANDISING TEAM**:
We partner with luxury brands who create the products our clients crave, sometimes even before they know it. Merchandising at Sephora is all about defining what beauty means for Canadians today... and tomorrow. Our team of trendsetters and brand builders constantly creates original brands, develops new product categories and starts trends. Some of next season’s most in-demand items may not even exist yet, but you’ll see them here first Supporting our in-store offerings is a strong online presence. There, our Digital Dot.CA Merchandising team ensures that, however our clients connect with Sephora, they always find the newest and most exciting products.

**WHAT YOU'LL DO**:
As the Merchant, DotCa, you will partner cross-functionally to drive the assigned category(ies) online, including brand and product merchandising strategies that serve as the basis for achieving financial sales objectives across sephora.ca and the total Sephora Canada business. Key responsibilities include:
Product Assortment & Brand Strategy
- Develop online product assortment strategy for assigned category(ies), collaborating with Brands to build strong short
- and long-term growth plans and source what is needed to differentiate the online business.
- Analyze the online business via Online reporting tools (Omniture), providing insights to Direct partners, Canada B&M Merchandising & Brands.
- Make timely adjustments to online merchandising to optimize sales. Responsible for delivering weekly & monthly performance recaps, and ad hoc analysis as needed.
- Proactively contribute to key strategic digital initiatives to drive the business.
- Stay current with trends and competition; develop expertise in online merchandising and related best practices.
- Identify, develop and execute plans to test new brands, new functionality, and expanded assortments, for potential expansion on Sephora.CA, Canada B&M, and US.COM.
- Accountable for briefing and prioritization of brand page updates & overhauls of key/priority brands, ensuring optimal articulation/messaging, visual presentation and navigation of the brand story.
- Maintain collaborative and proactive relationships with Brands, B&M Merchandising, and Inventory Planning counterparts, to drive cross-channel alignment & sales optimization for World and Brands.
- Partner closely with the Inventory team pre-season to help forecast newness, online exclusives, limited edition & seasonal buys.
- Be a key partner to Canada B&M Merchandising; understand and support their strategies via online channel.

Site & E-Mail Merchandising
- Drive content needs (including category trends & educational content) that will increase traffic, conversion and sales for the site - both Desktop and Mobile.
- Brief online creative & content production team on needs - content, visual presentation, navigation, & features/functionalities.
- Work closely with Analytics to pull and interpret site analytics data to help inform decisions.
- Optimize how to bring products to life to best meet client needs.
- Coach and develop Associate Merchant and Merchandise Coordinator and oversee on key product page presentation (including copy/messaging, video & images) and attribution/refinements.

**WHAT YOU'LL BRING**
- You are a creative thinker who is willing to take calculated risks with an ability to source and foster new opportunities to grow the business
- You love product (beauty is your jam), understand consumer trends and behaviour, and inspire fearlessness in everything that you do
- You have a Bachelor’s degree or college diploma in retail management (or a related field) - an MBA would be a huge bonus
- You're an experienced buyer/merchandiser/planner with at least 5 years' in the retail space, ecommerce experience is strongly preferred.
- You're curious, a go-getter, take ownership and responsibility for your work
- You love tackling problems and using your analytical skills to find solutions.
- You have an entrepreneurial spirit, thrive in a fast-paced and dynamic environment, and relish in working collaboratively with cross-functional groups.
- You've mastered the art of negotiation
- You're technically savvy and have experience using merchant systems
- You're game for traveling
- You understand the Canadian marketplace and corresponding vendor organization
- You have some knowledge of the Canadian cosmetic industry and corresponding Health Canada regulations and requirements for product compliance in Canada
- Fluently bilingual in both French and English (written and spoken) is an asset
- Up to 25% travel required

**WHY YOU'LL LOVE WORKING HERE**:

- The people. You will be surrounded