Social Media Coordinator

1 week ago

Toronto, Canada Power Play PG Full time

**About Power Play**:
Power Play is a premier event management and production agency, specializing in delivering bespoke event experiences. We partner with clients across various industries to execute everything from corporate events and conferences to experiential marketing, brand activations, galas, sporting events, and non-profit fundraisers. With a strong reputation for innovation, adaptability, and trust, we offer comprehensive event services, both in-person and virtual, to meet the evolving demands of the modern event landscape.

**Job Overview**:
We’re seeking a dedicated and creative freelance Social Media Coordinator to oversee our social media channels, with a primary focus on Instagram, and support content creation across platforms. The role involves attending events, capturing engaging content, and crafting posts that effectively showcase the work of Power Play Production Group. This role requires someone who is hands-on, fast-paced, and understands the intricacies of building a brand on social media.

**Key Responsibilities**:
**Social Media Management**:

- Develop, schedule, and manage Instagram and LinkedIn posts that align with Power Play’s brand identity and objectives.
- Curate, create, and edit content (images, video, stories, etc.) for daily posting.
- Engage with followers and build relationships.

**Event Coverage**:

- Attend Power Play events, production shoots, or client engagements to capture high-quality content (photos, videos, behind-the-scenes, etc.).
- Work quickly to post content during and after events to maintain real-time engagement.

**Content Strategy and Planning**:

- Create a content calendar that aligns with upcoming events, product launches, or key campaigns.
- Collaborate with the team to brainstorm new creative ideas and promotional strategies.

**Analytics & Reporting**:

- Track performance metrics (likes, shares, engagement) and provide monthly insights and recommendations for improving social media strategies.
- Adapt content strategy based on analytics and audience feedback.

**Requirements**:

- Proven experience as a Social Media Coordinator or in a similar role, preferably in the production, events, or entertainment industry.
- Strong knowledge of Instagram and other social media platforms (TikTok, Facebook, etc.) and their best practices.
- Proficient in content creation tools (Canva, Adobe Suite, etc.) and video editing.
- Experience in real-time event content capture and fast-paced content creation.
- Exceptional writing, communication, and editing skills.
- Must be available to attend events, including on evenings or weekends.
- Strong organizational skills and ability to work independently.

**Why Power Play?**
- Opportunity to work with a talented and passionate team.
- Hybrid work flexibility.
- A supportive and inclusive workplace committed to professional development.

**How to Apply**:
If you’re passionate about social media, content creation, and the production industry, we’d love to hear from you

**Job Types**: Part-time, Freelance

**Benefits**:

- Flexible schedule
- Work from home

Flexible language requirement:

- French not required

Schedule:

- Monday to Friday
- Weekends as needed

**Experience**:

- Professional Social Media: 1 year (preferred)

Work Location: Hybrid remote in Toronto, ON

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