Channel Marketing Manager, Canada, Ring Offline
7 days ago
**DESCRIPTION**:
Key job responsibilities
- Strategic Marketing Leadership: Help develop and execute comprehensive marketing plans to enhance Ring’s offline brand presence, aligning with global business objectives.
- Cross-Functional Collaboration: Partner with sales, product, operations, and PR teams to help create cohesive strategies that capitalize on market opportunities and enhance customer experience.
- Offline Channel Marketing: Plan and execute offline channel marketing strategies including in-store merchandising, point-of-purchase displays, retail promotions, trade shows, dealer events, and print materials to drive brand awareness and sales through brick-and-mortar retail partners and distributors.
- Brand and Content Development: Oversee the creation and updating of compelling content for Ring’s products across digital platforms, ensuring alignment with brand standards and local market needs.
- Customer Insights: Leverage customer feedback and market trends to define local market segments, refine messaging, and tailor campaigns to resonate with Canadian consumers.
- Stakeholder Engagement: Build and maintain relationships with internal teams, external partners (e.g., retailers, media), and senior leadership to support marketing initiatives.
- Performance Accountability: Own the performance of marketing initiatives, tracking metrics such as brand awareness, customer engagement, and ROI, while managing budgets effectively.
- Brand Representation: Act as a key ambassador for Ring Offline in Canada, representing the brand at industry events, trade shows, and media engagements to strengthen market presence.
About the team
**BASIC QUALIFICATIONS**:
- 6+ years of experience in marketing, preferably within consumer electronics, home security, or related consumer goods sectors.
- Proven track record of developing and executing successful marketing campaigns in a fast-paced environment.
- Experience working with cross-functional teams in a matrix organization to achieve business goals.
- Familiarity with the Canadian consumer electronics or home security market is highly desirable.
- Exceptional strategic thinking and analytical skills to identify market opportunities and optimize campaign performance.
- Strong creative and storytelling abilities to craft compelling brand narratives and content.
- Highly organized, with the ability to manage multiple campaigns, stakeholders, and deadlines simultaneously.
- Excellent communication and interpersonal skills to build relationships with internal and external stakeholders.
- Proficiency in digital marketing tools, content management systems, and performance metrics analysis.
- Highly proficient in both spoken and written English and French
- Education: Bachelor’s degree in Marketing, Business, or a related field; MBA or equivalent advanced degree preferred but not essential.
**PREFERRED QUALIFICATIONS**:
- Results-driven with a strong sense of ownership and accountability.
- Adaptable and thrives in a dynamic, fast-paced environment.
- Passionate about consumer technology and delivering customer-centric marketing solutions.
- Creative, with a proactive approach to problem-solving and a bias for action.
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
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Toronto, Canada Ring Full timeChannel Marketing Manager, Canada, Ring Offline Join to apply for the Channel Marketing Manager, Canada, Ring Offline role at Ring. The Marketing Manager Ring Offline, Canada, will be the driving force behind elevating Ring’s innovative home security solutions across Canada, focusing on increasing brand awareness, customer engagement. This role will...
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Toronto, Canada Ring Full timeChannel Marketing Manager, Canada, Ring Offline Join to apply for the Channel Marketing Manager, Canada, Ring Offline role at Ring. The Marketing Manager Ring Offline, Canada, will be the driving force behind elevating Ring’s innovative home security solutions across Canada, focusing on increasing brand awareness, customer engagement. This role will...
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Toronto, Ontario, CAN, Canada Amazon Full time US$80,000 - US$120,000 per yearThe Marketing Manager Ring Offline, Canada, will be the driving force behind elevating Ring's innovative home security solutions across Canada, focusing on increasing brand awareness, customer engagement. This role will support developing and executing marketing strategies, collaborating with cross-functional teams in a matrix organization, and managing...
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