Marketing Manager
7 days ago
Work Term: Permanent
- Work Language: English
- Hours: 40 hours per week
- Education: Bachelor's degree
- Experience: 5 years or more
- **Tasks**:
- Analyze market research data to improve business decisions or activities
- Assist in product development
- Conduct economic or commercial surveys to identify potential markets for products or services
- Develop all kinds of events for publicity, fundraising and information purposes
- Develop communication strategies
- Direct the development and maintenance of an organization's Internet and intranet sites
- Direct the marketing strategies of establishments
- Direct the team on crucial information they should gather and research
- Establish distribution networks for products and services
- Establish distribution networks for products and services
- Evaluate an organization's Internet presence
- Evaluate communication strategies and programs
- Evaluate the marketing strategies used by establishments
- Implement communication strategies and programs
- Oversee the preparation of written material for website content
- Publicize activities, workshops, meetings and other events for fundraising or information purposes
- Review written material, such as reports, briefs, speeches, presentations and press releases
- Develop promotional materials
- Hire, train, direct and motivate staff
- Manage contracts
- Market business services
- Plan and control budget and expenditures
- Write and edit press releases, newsletter and communications materials
- Direct and evaluate establishments and departments that develop and implement communication strategies and information programs
- Direct and evaluate establishments and departments that publicize activities and events on behalf of businesses, governments and other organizations
- Plan, direct and evaluate the activities of firms and departments that develop and implement advertising campaigns to promote the sales of products and services
- Act as spokesperson for an organization
- Advise clients on advertising or sales promotion strategies
- Answer written and oral inquiries
- Assist in the preparation of brochures, reports, newsletters and other material
- Co-ordinate special publicity events and promotions
- Initiate and maintain contact with the media
- Prepare and/or deliver educational, publicity and information programs, materials and sessions
- Maintain and manage digital database
- Consult with clients after sale to provide ongoing support
- ** Supervision**:
- 1 to 2 people
- ** Computer and technology knowledge**:
- Adobe Illustrator
- Adobe Photoshop
- InDesign
- MS Excel
- MS Outlook
- MS PowerPoint
- MS Word
- Computerized bookkeeping system
- Data analysis software
- Project management software
- MS Windows
- LinkedIn
- MS Office
- ** Area of work experience**:
- Electronic
- Project coordination
- Product development
- ** Area of specialization**:
- Advertising
- Market research
- Marketing
- Media relations
- Public relations
- Digital media
- ** Security and safety**:
- Criminal record check
- ** Transportation/travel information**:
- Willing to travel
- ** Work conditions and physical capabilities**:
- Attention to detail
- Tight deadlines
- Work under pressure
- ** Personal suitability**:
- Client focus
- Efficient interpersonal skills
- Excellent oral communication
- Excellent written communication
- Organized
- Quick learner
- ** Workplace information**:
- Hybrid
- ** Health benefits**:
- Dental plan
- Health care plan
- Vision care benefits
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