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Lead Generation Representative

3 weeks ago

Brampton, Canada Canon Canada Full time

**Lead Generation Representative - Hybrid**
- Do you enjoy prospecting?
- Are you good at building relationships with new customers while uncovering business needs?
- Can you nurture qualified sales leads?

As the Lead Generation Representative, you will be supporting our outside sales representatives by developing, qualifying leads and booking appointments. Your persuasive abilities and creative methods will uncover potential new customers by gathering data, identifying future sales opportunities and confirming interest with existing clients.

**Key Responsibilities**:

- Pro-actively contact all prospects and identify qualified leads.
- Acquire client prospecting information, lead nurturing, and customer info regarding expired equipment/buy-out requests.
- Screen inbound leads using Marketing Automation software from sources such as website and landing page forms (Canon.ca), and direct phone calls.
- Qualify leads and set up appointments for appropriate Outside Sales Representatives and follow-up on actions with sales and service.
- Manage prospect lists and generate quality leads by scheduling product demonstrations and invitations to special events.
- Update CRM (Salesforce) customer data and record information from new leads and prospects.
- Achieve monthly quotas for closed business and Sales Qualified Leads in Salesforce.
- Use data mining resources to discover customer trends to uncover new sales opportunities.

**To Succeed, You Will Need**:

- Resourcefulness and drive to discover new potential business and meet your call and conversion targets.
- Capability to handle high-volume prospective customer calling, appointment setting, and lead generation.
- A high level of professionalism to understand customer issues and identify an appropriate resolution or response.
- Strong coachability skills to develop and continuously improve call scripts and take customer notes.
- CRM and technical skills to enter data notes and lookup client information in Salesforce or other databases.

**Why Join?**

**HYBRID WORK**:
**BENEFITS**:

- Comprehensive health coverage plan that includes medical, dental and vision.
- Life insurance, disability and wellness programs.
- Vacation, Paid Personal Time and Sick days.
- Matching RRSP contribution & Profit-Sharing Program.
- Tuition Assistance Program for professional continuing education.
- Discounts on Canon products, retailers, memberships and more

**EMPLOYEE PERKS**:

- Free coffee and snacks.
- On-site cafeteria and outdoor patio.
- Employee gym and fitness centre.
- Employee referral program.
- Inspire Program, online peer-to-peer recognition for redeemable points on hundreds of products.
- Community involvement.
- Employee Appreciation Events.