Marketing Coordinator- Motorcycle/atv/outboard

**SUZUKI CANADA INC.**

**JOB DESCRIPTION**

**Location**: BARRIE, ONTARIO **Department**: Parts & Accessories

**OVERVIEW**:
We are seeking a new team member for our Parts & Accessories Sales and Marketing Team

The successful applicant will bring their knowledge of the products we sell, which includes Motorcycles, ATV's and Outboard Motors, along with their keen understanding of the parts and accessories essential to the complete sales package at the dealerships to provide a complete product experience for our customers.

Based at the Suzuki Canada Inc. (SCI) Head Office, this position will co-ordinate the inventory team, the marketing team and the field sales team to ensure a full line up of products to support our unit sales.

**NATURE AND SCOPE**:
This position is responsible for the coordination, implementation and reporting for all Suzuki Parts and Accessory promotional plans in order to meet corporate sales and inventory management objectives.

This position is required to complete market research on competitor products, marketing initiatives and pricing to ensure SCI’s competitive position and the effective inventory turnover. This position is responsible for investigating and presenting opportunities for new revenue sources.

**Marketing**
- Create dealer communication bulletins for P&A products and programs.
- Monitor and evaluate P&A activity and develop strategies to improve SCI/Dealer profitability and sales potential.
- Manage the production of P&A brochures and POP materials to support the departmental marketing and sales objectives.
- Develop and implement targeted marketing options such as Accessory Clearance and periodic Parts and Accessories sales to generate incremental sales and dealer awareness.
- Coordinate with applicable sales departments on special edition model development.
- Conduct competitive benchmarking on regular basis for highly competitive maintenance P&A.
- Coordinate with the Inventory Control Group to develop booking programs and other special sales initiatives.
- Develop and assign targets for all related marketing programs.

**Inventory Management**
- Analyze inventory movement and aging to develop and implement clear-out promotional programs to liquidate inventory and minimize overage scrap-out
- Develop end of life cycle procedure for all marketing materials and demo inventory
- Liaise with the Service department, Customer Relations, and Dealer Service to resolve P&A fitment and finish related issues.

**Financial Reporting**
- Prepare supporting documents for P&A Sales and Marketing Budgets.
- Develop and assign targets for all related marketing programs.
- Prepare and analyze monthly results reports by district, product type and movement code.

**Events**
- Coordinate and facilitate with sales departments for dealer conferences, consumer shows, and special events.
- Create detailed P&A event marketing strategies and assist in set-up when necessary in conjunction with the Marketing Team

**EXPERIENCE, COMPETENCIES AND SKILL**
- Minimum 3 to 5 years of parts and accessory B2B wholesale sales experience within the recreational powersports industry (motorcycles, all-terrain vehicles, and outboard engines).
- Experience in our product line up which gives you the expertise to co-ordinate the parts and accessories that create the full sales package
- Good consultancy skills in parts sales, retail awareness, business plan development & process and marketing principles.
- Excellent verbal, presentation and written communication skills.
- Ability to download an manage inventory and product information in Excel at an advanced level is required

**Job Types**: Full-time, Permanent

**Benefits**:

- Casual dress
- Company pension
- Dental care
- Employee assistance program
- Extended health care
- Life insurance
- On-site parking
- Store discount
- Tuition reimbursement
- Vision care

Schedule:

- Day shift

Supplemental pay types:

- Bonus pay

Application question(s):

- Do you have experience with our product line up at Suzuki Canada?

Work Location: One location