General Manager

1 day ago


Parksville, Canada Stones Boatyard Ltd Full time

**NOW HIRING: General Manager - VI Marine**

Parksville_, BC_ | _Up to $150,000/year_ | _Full-Time, Permanent_

**Lead the Next Wave of Growth in Western Canada’s Marine Industry**

VI Marine Group is a growing force on the West Coast, with a portfolio that includes _Stones Boatyard, Nanaimo Yacht Charters & Sailing School, Nanaimo Yacht Services_, and _The Marine Store at Stones Boatyard_. With the recent acquisition of the **Western Canadian distribution rights for AB Inflatables**, we're now building a powerful platform for marine service, sales, and innovation.

We’re looking for an exceptional **General Manager** to lead our operations from our new **state-of-the-art headquarters and distribution facility** in **Errington, BC**. This is a high-impact leadership role for someone who can think strategically, build strong partnerships, and scale a business with vision and energy.

**What You’ll Do**
- **Lead and grow AB Inflatables’ distribution in Western Canada**, including dealer development, logistics, and customer support
- Oversee **direct-to-consumer and B2B sales**, managing pricing strategy, inventory, and service excellence
- **Expand additional business lines** out of the VI Marine Group headquarters and integrate operations across our brands
- Work closely with our in-house team, including service technicians, sales staff, and administrative support
- Build a strong company culture centered around customer service, innovation, and marine lifestyle leadership

**What We’re Looking For**
- Proven leadership and general management experience, ideally in the **marine**, **automotive**, **recreational vehicle**, or **outdoor power equipment** industries
- Strong commercial acumen with experience in **sales, operations, and network development**:

- Outboard technician or marine industry experience is a definite asset but not required
- Excellent communication and relationship-building skills
- A hands-on, entrepreneurial mindset with the ability to lead both strategy and execution

**What We Offer**
- A **competitive compensation package up to $150,000/year**:

- The opportunity to lead a **fast-growing, multi-brand marine business**:

- A dynamic work environment in a **brand-new facility** on beautiful Vancouver Island
- The chance to help shape the future of AB Inflatables in Canada
- A leadership role with purpose, flexibility, and room to grow

Pay: Up to $150,000.00 per year

**Benefits**:

- Casual dress
- Dental care
- Extended health care
- On-site parking
- Store discount

Flexible language requirement:

- French not required

Schedule:

- Monday to Friday
- Weekends as needed

Work Location: In person


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