Account Manager- Walmart Connect

The Mars Agency is an award-winning, independently owned global commerce marketing practice with a growth-for-clients focus. With talent spanning the Americas, Europe and Asia, we create breakthrough, connected commerce solutions by balancing the smartest humanity with the latest technology. The agency’s latest MarTech platform, Marilyn®, is the industry's first and only end-to-end commerce advisor.

Retail media is one of the fastest growing media platforms. Walmart Connect is an advertising platform that intercepts shoppers along their path of discovery and purchase. Fueled by rich shopper data, Walmart Connect has been built to manage end-to-end strategy and execution of partner brand advertising at Walmart.

We help businesses cut through the digital clutter so they can better perform in an otherwise complex digital landscape, and ultimately reach, engage, and convert more potential customers at the critical time when they are ready to buy.

We own one of Canada’s largest pools of high-intent consumer data, which we use to fuel our innovative solutions, customize them, and maximize their performance. As a result, our leading industry experts continually push the boundaries of what we offer in an effort to drive the very best results for our clients.

Thought leadership is part of our DNA. We take pride in what we do and how we do it, and always welcome the opportunity to share our experiences and expertise with our clients, partners, and industry peers.

**Why do we need you?**

As the internal advocate for the client, the Account Manager will be comfortable challenging the campaign and creative services team to ensure they are delivering the best strategy to accomplish client goals; be able to support Account Leadership in the communication of media plans and campaign performance to clients; and be able to assess the quality of the campaign delivery.

Account Managers will work with Account Directors in a POD team to build and execute both POD and account growth plans.

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**What will you do?**
- Manage client communication and reporting
- Current Campaigns
- Responsible for maintaining the day to day client relationship and communication
- Lead campaign meetings with clients (Walmart vendors & merchants, e-comm team):

- Use analytics to build and present client reports to clients
- Demonstrate media performance value at the pre-sales, in-campaign, and post-sales stages
- Prepare for calls by understanding performance stories from campaign managers
- Set agendas, keep meeting on track, communicate action plans and call notes.
- Manage client expectations on campaign timing, creative approval process, and performance of campaign tactics
- Responsible for the successful delivery of projects and campaigns
- Proactively build client media plans by working with account directors, campaign managers, and creative specialists
- Project manage the successful delivery of campaigns
- Kick off creative services process and troubleshoot delays or challenges
- Track performance of campaigns to ensure success against client’s stated KPI’s
- Work with campaign managers to ensure campaigns are fully optimized
- Optimize the billing of client’s campaigns by working with the finance team
- Account and POD growth planning
- Build POD and account plans and work with account reps to grow portfolio of accounts
- Build proactive media plans to renew and upsell campaigns
- Coordinate and participate in strategic client business reviews
- Solve troubled account challenges by working with account teams (sales, ad ops, creative)
- Develop category plans and case studies to position top performing media plans per category
- Present proactive new ideas and category trends to clients
- Optimize Walmart Connect processes and efficiency
- Identify opportunities to optimize sales, ad ops, and creative processes to ensure an efficient delivery of client campaigns
- Work with the Mars production office to ensure the profitability of client campaigns
- Integrate with Walmart e-comm and merchant teams to coordinate process improvements and manage expectations

**What we're looking for**:

- College or University diploma in Marketing or equivalent
- 3 years’ experience in a similar role with increasing responsibility
- Experience in display advertising media planning, ad operations or sales is an asset
- Knowledge of Omniture, Google Analytics, and Commscore analytics platforms is an
- asset
- Advanced Microsoft Office skills, especially with MS Excel
- and Powerpoint
- Business writing and presentation development
- Client facing client management and meeting planning experience
- A positive attitude and strong initiative
- Ability to build and analyze report and make recommendations
- Ability to work well with others
- Organizational skills and attention to detail.
- Ability in managing multiple tasks.
- Bilingual will be a definite asset.

**Why will you want to work with us?**
- Flexible/ unlimited time off vacation start