Web Analyst

**Web Analyst, Intermediate**

**Duties & Responsibilities**
- Set up, manage and optimize web tracking using Google Analytics 4, Google Tag Manager, Google Ads, Microsoft Ads, Meta Business Manager, LinkedIn and more.
- Align setup and optimizations with support from the senior strategy team.
- Have knowledge and be eager to learn about supporting technology like Shopify, Demandware, WooCommerce, Hubspot, and other client-side technology solutions and how they integrate with ad platforms and web-tracking tools.
- Assist our talented team of digital marketers with developing insights and client reporting solutions using Google Sheets, Google Data Studio, & Supermetrics.
- Organize data using tools such as Google Sheets, Excel, & BigQuery.
- Analyze the collected data and create reports considering performance trends and data anomalies, while identifying opportunities for optimization.
- Participate in strategic and creative brainstorming for our clients.
- Work with project teams to develop new and innovative ad opportunities for clients to help them reach their organizational goals.
- Monitor the changing landscape of digital marketing and the different channels we use.

**Qualifications & Skills**
- Passion for data & analytics, as well as a desire to gain experience in the field.
- 2 years of digital advertising or data analysis experience is preferred.
- Certified in Google Analytics, Google Ads, Search Advertising, Display Advertising preferred.
- Working knowledge of Javascript, HTML, and CSS.
- Working knowledge of database languages such as SQL.
- Extensive knowledge of Google Analytics, Google Tag Manager, Google Ads and Facebook Ads.
- Ability to manage multiple projects under tight deadlines and shifting priorities
- Excellent time management, prioritization, & self-tasking skills.
- Knowledge of the Google suite of products is an asset (Sheets, Slides, Gmail, etc.)
- Knowledge of advanced spreadsheet manipulation (formulas, pivot tables, filters) an asset.
- An interest in learning basic coding (surface-level PHP, Javascript. HTML, CSS) would be an asset.
- Meticulous detail while developing spreadsheets & presentations.
- Strong team player within diverse teams, and the ability to collaborate among them.

**Check Out Some of Our Work Perks**:

- 4.5 day work week (who doesn’t love a half-day Friday?)
- Competitive vacation time with an additional 10 personal days (for sickness, moving, mental health day, etc.).
- Birthday day off & day of observance day off, plus a special Arcane Day.
- Professional Development Opportunities.
- Variable Compensation in addition to salary.
- Menstrual budget for all employees to use for themselves or someone in their life.
- DEI training as part of onboarding, regularly scheduled programming for development and learning (Arcane U).
- A benefits package that is inclusive of a wellness spending account and increased coverage for mental health.

**About Arcane**

In 2011, Arcane started with a vision to shake up the broken advertising and marketing industry. Today, with a team of passionate digital marketers, we are delivering on our mission to change the reality of the marketing ‘spend’ from an expense line item to a predictable revenue generator.

We’ve built our team (located in London, Toronto, and Calgary) with individuals that share a passion for innovation and results. Our passion and dedication have led us to many early successes. Arcane is one of the fastest-growing companies in North America:

- 2021 Google Americas Winner, Diversity & Inclusion Award
- 2018 Google Americas Winners, Search Innovation Award
- Branham300 Top 250 list, 2018
- 41st in Deloitte’s Technology Fast 50 ranking and 196 in Fast 500 in North America (2018)
- #135 in the GROWTH 500: The Complete Ranking of Canada’s Fastest-Growing Companies (2018)
- 38th in Deloitte’s Technology Fast 50 ranking and 241 in Fast 500 in North America (2017)
- #41 in the GROWTH 500: The Complete Ranking of Canada’s Fastest-Growing Companies (2017)

Evolve or perish, there is no other option. Arcane is the original digital-first agency. Our clients sell more.