Marketing Automation Specialist

6 days ago

Toronto, Canada Worksite Safety Full time

**Marketing Automation Specialist**

**Compensation**:
**$55,000/year - $65,000/year**

**Requirements**:

- Extensive experience in automation
- Strong copywriting experience
- Strong technical aptitude for learning new tools & platforms, troubleshooting, and problem-solving.

**Nice to have**:

- Working knowledge of WordPress and WooCommerce platforms
- Experience working with eCommerce products and tools
- Experience in creating and maintaining social content across a variety of platforms
- Bilingual proficiency (English/French)

**Additional Benefits**:

- Work from home
- Annual merit-based compensation increases
- Comprehensive health benefits plan
- Health Spending Account
- Starting at 3 Weeks Paid Vacation and increasing over time.
- Flexible hours
- Relaxed working environment

The** Marketing Automation Specialist **role is highly collaborative, focusing on **building automated marketing campaigns** to increase conversions and reach customers at critical points throughout the customer journey. This role requires someone very comfortable with **copywriting**, **experimentation**, **understanding customer intent**, and a desire to **optimize the customer journey**. This role requires someone with an exceptional eye for detail, excellent written and verbal communication skills, and the ability to self-manage multiple projects and timelines. This role offers the opportunity for the successful applicant to grow both their skills and career based on successful performance and a willingness to learn.

**Your role will be primarily focused on the following**:

- Learning Worksite’s products front to back
- Copywriting

**Experimentation (25%)**:

- Finding new ways to engage with Worksite’s wide variety of customers

**Professional Development (10%)**
- Participating in Worksite Safety's training programs to gain first hand experience with product catalogue, market, and the problems that those products solve for our end-users
- Participate in Continuing Education courses and industry events to improve/refine and learn new skill sets**_ Our Values:_**
- Growing Through Experimentation_ - We relentlessly pursue our vision by improving and expanding what we do, experimenting with new ideas, and valuing tests over assumptions.
- Building Together_ - We work collaboratively because we know that everyone has great ideas and unique perspectives, contributing to better results. We are stronger when we are all in as one team.
- Being Surprisingly Helpful_ - We look for ways to surprise and delight by going above and beyond to help others, even when we don't stand to gain anything from it.
- Enjoying our Work Life_ - Because our lives are better when we enjoy our work, we build genuine, positive, and supportive relationships with each other and inject a little fun wherever we can.

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