Associate Manager, Category

4 days ago


Toronto, Canada Irving Consumer Products Full time

**What We Offer**:
Irving Consumer Products is proud to offer a competitive salary and benefits package, including but not limited to:

- A flexible medical, dental, and vision plan
- Employee & family assistance programs
- RRSP matching program
- Health & wellness reimbursements
- Product purchase program
- Opportunities to take part in job related training and development
- Growth and progression opportunities within Irving Consumer Products and the larger network of the J.D. Irving group of companies
- Relocation costs (if applicable)
- Hybrid flexible work options (if applicable)

**Manage category leadership functions for assigned customers**
- Understands the retailer’s objectives, strategies, and most valuable shopper
- Supports the development and delivery of insight-led customer presentations
- Present strategic and tactical recommendations on the 5Ps to improve category and brand performance
- Develop and implement strategic category management initiatives which deliver tangible wins
- Supports with joint business planning (JBP) analytics, as requested
- Supports customer team with RGM analysis and pricing/promotion recommendations
- Provide customer specific analysis to support marketing and shopper marketing

**Category and shopper analysis**
- Supports the development of brand and category analytics for the customer team
- Generates value add analytics and insights utilizing customer data, syndicated data, and other research
- Identifies business growth opportunities, including RGM strategies
- Develops insight-led responses to competitive actions to achieve favorable outcomes
- Provides key reports and analytics on customer specific new items, pricing and other areas as needed

**CLP & 5P best practices deployment**
- Understands a customer's 5P strategy by format for bricks and mortar and online, and how to influence category and brand decisions
- Achieves brand plan, playbook principles, and market share objectives at the customer utilizing insights, market data, and customer data
- Customizes CLP and 5P playbook to the customer and their shopper target
- Manages 5P tactic mix improve profitability and achieve financial targets
- Supports category management planning utilizing best-in-class practices, retailer guidelines and requirements

**Strategic Account Planning**
- Supports strategic account planning process with CSD/Sales Leads, identifying customer growth objectives and business solutions.
- Develops assortment, merchandising, pricing, promotion tactics and plan recommendations
- Assists new item plans from a retailer perspective

**Qualifications**:

- Bachelor’s Degree in Business Administration or Marketing or related field
- Minimum 2 years of Category Management, Sales, or Trade Marketing experience
- Consumer Packaged Goods experience is preferred
- Strong technical skills (i.e. Excel, Powerpoint, Word, Tableau, JDA)
- Highly proficient in Nielsen and other syndicated services
- Knowledge of retailer data platforms a plus (i.e. LDIA, Circana)
- 5P solutions development experience for bricks and mortar and online
- Ability to understand, interpret, and synthesize syndicated data and custom research
- Storyboarding and presentation development skills

Founded in 1882, J.D. Irving, Limited (JDI) has operations in Canada and the United States and are a team of 20,000 dedicated employees. At J.D. Irving, Limited, you are part of a dynamic team of professionals who lead with integrity and are passionate about delivering results. With a culture that nurtures talent and creates an inclusive workplace, you can grow your career across our various operating divisions.



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