Manager, Loyalty Marketing

2 weeks ago

Toronto, Canada Cineplex Full time

**Job Description**:
Manager, Loyalty Marketing: JD

We are looking for an experienced Marketing Manager to support Loyalty initiatives spanning core program and CineClub. You will play a key role inspiring collaboration and driving execution through a variety of cross-functional teams, managing multiple projects in a rapid, entrepreneurial environment. You are organized and flexible, enjoy a dynamic team environment and focus on colleague relationships that drive mutual successes.

What you’ll do:

- Support Loyalty Marketing from initial strategy and brief development to execution
- Communicate strategies and important program updates with cross-functional stakeholders
- Cultivate strong partnerships across numerous functions to ensure business objectives, accuracy, and language considerations are met.
- Partner with Loyalty Analytics to regularly track and report program KPIs
- Monitor and champion process; identify process gaps/improvements and implement tools to improve efficiency.
- Actively participates and supports in ongoing business and marketing planning process.

**Qualifications**:
Let’s talk about you:

- You’ve ran everything from large scale mass promotions to hyper targeted campaigns centered on segmentation and customer journeys
- You are comfortable with leveraging analytics to support data driven decisions
- You demonstrate exceptional organizational skills and ability to prioritize a wide range of tasks
- You thrive in expansive roles, from high-level strategy, through to executional excellence.
- You have a passion for Loyalty
- You’ve shown mastery in the use of Microsoft Office (Excel, PowerPoint)

**Qualifications**:

- University Degree in marketing or business-related field
- 3-5 years experience with end-to-end management of promotions and campaign
- Experience with campaign monitoring and reporting
- Solid project management skills: ability to lead and collaborate with cross-functional team members, prioritize high impact activities, and keep complex projects moving forward
- Bring intellectually curious, customer-centric thinking

Additional Information
**Life at Cineplex**:
Cineplex is synonymous with entertainment. Known as Canada’s largest and most innovative film exhibitor, we’re so much more than movies - operating The Rec Room, Canada’s favourite destination for ‘Eats & Entertainment’ and Playdium, specially designed for teens and families.

Proudly recognized as having one of the country’s Most Admired Corporate Cultures, we rally behind our values of Teamwork, Innovation and Excellence.

We are creative, curious and love thinking big. The next evolution of Cineplex starts here, with you.

Learn more about our businesses through the links below.

Cineplex | Cineplex Digital Media | | Cineplex Media | Cineplex Store | Player One Amusement Group | Playdium | The Rec Room | SCENE

**Inclusion & Diversity**:
**No Agency Calls Please

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