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Vice President, Mission

2 weeks ago


Edmonton, Canada Make-A-Wish Canada Rêves d'enfants Canada Full time

About Us
Make-A-Wish® Canada creates life-changing wishes for children with critical illnesses. We are on a quest to bring every eligible child's wish to life because a wish is an integral part of a child's treatment journey. Research shows children who have wishes granted can build the physical and emotional strength they need to fight a critical illness.
Since 1983, Make-A-Wish Canada has granted over 38,500 wishes across the country, over 1,000 last year alone. As an independently operating affiliate of Make-A-Wish International, Make-A-Wish Canada is part of the network of the world’s leading children’s wish-granting organization. We serve children in every community in Canada, and in more than 50 countries worldwide.
Context
It continues to be a very exciting time at Make-A-Wish Canada Over the past two years, we have grown wish delivery by 100%, reaching 2,011 children in 2024 with the healing power of a wish—this was more children than any previous year in the history of our organization. Despite this success, we currently have over 3,700 children currently waiting in our program, with more being referred every day. A new child is diagnosed with an eligible critical illness every two hours, and we aim to build a program where we can reach every eligible child with an impactful wish experience that improves their health outcomes.
A wish is more than just a moment in time, it is a carefully curated journey designed to complement the medical journey of a child to bring them strength, confidence, and hope when they need it the most.
To respond to this challenge, we are defining our next three-year strategic plan with an intentional focus on financial sustainability, mission impact, and operational efficiency. For this exciting role, the incumbent will play a formative role in driving our mission strategy in support of these goals. This will require strong leadership, innovative thinking, and commitment to carefully evolving our program to ensure our wish journey is delivering measurable impact to the health and wellness children and families in need of the transformational benefits of a wish. If this mandate excites you, please read on
Role Overview
This role can be based out of any of our offices in Canada, with a preference for Toronto. This is a full-time, permanent, hybrid role.
What you will do
Mission Strategy & Innovation
- Collaboratively develop and execute short and long-term goals for mission delivery, maximizing the capacity, efficiency and impact of our wish program.
- Coordinate with Make-A-Wish International (MAWI), Make-A-Wish America (MAWA) and the global affiliate network to identify best practices which can support delivery of Make-A-Wish Canada goals.
- Consolidate and track overall wish granting activity and measurable KPIs nationally, including financial management of the national mission budget, and make recommendations on how to improve mission operations and delivery, optimizing reporting and analytics toward achievement of strategic goals.
- Facilitate innovation within the wish delivery program, inspiring engagement.
- Support wish granting teams related to complex wishes, enhanced medical reviews and crisis and emergency intervention.
- Partner with the Vice President, National Development in identifying, securing and retaining mission critical gift in kind partnerships.

Wish Delivery & National Shared Services
- Coordinate with Make-A-Wish International (MAWI), Make-A-Wish America (MAWA) and the global affiliate network in development and implementation of best practices and delivery of International Wish Assists.
- Coach and lead the mission shared services teams including travel, wish assist, qualification and referral and alumni management/wish family engagement.
- Lead the design and delivery of wish programs, including group wishes, which elevate our efficiency and wish impact for high demand wish types.
- Develop and implement standardized training programs for new and developing wish coordinators to improve consistency, excellence, and ensuring implementation of best practices across the country

Wish Impact, Inclusive Reach and Health System Alignment
- Support development of a referral partner program which cultivates and sustains relationships across the country to increase mission awareness year-over-year and drive wish referrals, aiming to enhance inclusivity beyond our present geographical and demographic reach, broadening our impact for wish children and volunteers.
- Lead work with the Medical Advisory Committee who provide advice and counsel to the Board and management on medical issues, as they relate to the Foundation’s principles, policies and programs.
- Lead development of a mission impact evaluation program including collecting and evaluating data to elevate the health impact of the wish journey and guide a formal wish research program.
- Monitors trends in impact measurement and evaluation to collaborate with the Medical Advisory Committee to drive a