Manager, Digital Product Content

Company Description
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Dedicated to telling stories and creating experiences, Indigo is always looking for bright, energetic and customer-focused people who can help bring our exciting mission to life in one of our more than 150 Indigo, Indigospirit, Chapters and Coles stores across Canada. We offer a variety of exciting opportunities at our retail stores, distribution centres, and home office for people who share our passions and want to be part of a dynamic and enriching culture.

WHO WE ARE
- We love books and all things beautiful
- We are Canada’s Cultural Department Store
- Books are our heart and our soul and Great Books are JUST the Beginning

We play by the following rules:

- We exist to add joy to our customers’ lives each and every time they interact with us and our products
- Our job is to create joyful moments for our customers
- We treat each other the way we’d treat a valued friend
- We inspire each other to do our best work
- We seek to ignite creativity and innovation every day
- We give back to the communities in which we operate

**Job Description**:
The Manager, Digital Product Content leads the creation and implementation of a best-in-class product information and decision support experience for customers that visit and shop indigo.ca. In partnership with Indigo’s merchant, site merchandising, and eCommerce support teams, this role will be responsible for evolving Indigo’s Product Content strategy.

The Manager oversees the product on-boarding process and strategy to seamlessly enrich online article information, enhance decision support for customers and SEO, driving sales at the lowest possible end-to-end process cost.

The Manager, Digital Product Content will lead a team responsible for diverse elements of digital content, building high-performing relationships with cross-functional peers and content co-owners to ensure site content delivers to the needs of the business and produces a best-in-class customer experience on time and within budget.

WHAT YOU’LL DO:

- Create, define, oversee and support all processes from content acquisition to content management and publication/syndication for product data
- Build strong, high trust relationships with cross functional partners to improve Digital Product Content processes from onboarding to copywriting, to site conversion and customer satisfaction
- Stay up-to-date on competitive landscape and best practices for customer-centric article information and presentation
- Maintain a high level of strategic foresight by identifying customer and business needs, and adjusting departmental and team objectives accordingly
- Collaborate with cross-functional partners to address and continuously improve the customer experience across Indigo.ca
- Manage the day-to-day activities of the Digital Content team
- Identify critical data elements for departments across Indigo
- Find, document and define solutions to product information issues
- Assess rich content publication provided by third-party content aggregators
- Cleanse and normalize new product information
- Ensure the execution of team deliverables and adapt priorities based on changing needs
- Manage the product studio ensuring all necessary content is delivered on time, on budget and aligned with style guide
- Ensure the completion of team deliverables and set/adhere to team budgets, as applicable
- Act as an advocate for the customer by placing them at the forefront of all design and decision-making processes
- Proactively identify and anticipate customer expectations and needs
- Embrace and seek out technology that creates high tech and high touch solutions for Indigo’s customers
- Challenge the status quo and consistently identify areas for improvement, diagnose issues and working to resolve them
- Build strong teams by attracting and developing the best talent
- Bring out the best in others, empower and constructively stretch talent
- Give authentic feedback on performance and potential
- Ensure all team members understand where they stand and have clear performance objectives aligned with Indigo and team goals
- Collaborate with others to drive flexible and iterative solutions, quickly and easily
- Share technical knowledge with others and actively seek to learn from those more knowledgeable than yourself
- Help others see the impacts of their efforts and proactively engage other functions to get input
- Encourage others to freely share their point of view and be open to feedback
- Accountable for the overall engagement, productivity, turnover and bench strength of the team
- Model Indigo’s beliefs and convey a positive image in everything you do
- Celebrate diversity of thought and have an open mindset
- Take an active role in fostering a culture of continual learning, taking risks without the fear of making mistakes
- Embrace, champion and influence change through your team and/or the organization

**Qualifications**:
WHO YOU ARE:

- University degree in Engineering, Co