Field Marketing

**Who We Are**
- Meet Fresh Prep — Canada’s most convenient and sustainable meal kit delivery service.

As a certified B Corporation, we make convenient eating healthy and sustainable for the communities we operate in. We source quality local ingredients whenever possible, and deliver in reusable, recyclable and compostable packaging. We offer 10 chef-created meal kit recipes each week, with options for many lifestyles and preferences including vegetarian and vegan.

In the past few years, we have collected many awards and recognition for our continued pursuit in being a leader in both customer and employee satisfaction. Some awards include The Georgia Straight’s Golden Plates, 23rd and 24th Annual Best of Vancouver award for Best Meal Kit Service, BC’s Top Employers 2024, Top SME 2023, and Climate Smart. Fresh Prep also placed on The Globe and Mail’s prestigious 2023 Canada's Top Growing Companies list.

**Who You Are**:

- **Self Starter.**You are comfortable owning a task from start to finish and you take the initiative to make continuous process improvements. You observe strict deadlines and hold yourself accountable for your deliverables.**Strong Communicator.** Your verbal and written communication skills allow you to get results across easily and quickly, in a friendly and professional manner.**Adaptable.** You thrive in a changing environment and are able to pivot direction easily.**Open.**You are open to constructive feedback, but aren’t afraid to let your opinions be known. You approach the problem at hand from a strategic and empathetic point of view.

**What You'll Be Doing**:
**Event Management**:
- Proactively seek and organize new in-market events with teams of field ambassadors to drive sales and customer acquisition in areas we deliver to in Ontario (Toronto, Ottawa, Mississauga and more)- Manage purchasing of event collateral, equipment, and booth space.- Be the go-to person for events from set up to execution to teardown.- Manage inventory of event assets in Ontario.- Work with the Director of Corporate Partnerships to plan out the 2024/2025 event calendar and collaborate on new and existing opportunities.

**Ambassador Team**- Seek, hire, and train a team of brand ambassadors.- Actively coach, lead, and manage the team for reliability and best-in-class execution.- Manage the brand ambassador schedule and ensure all events are properly staffed.- Assist with brand ambassador hourly monitoring and reporting, training materials and payroll.

**Partnerships**- Work with our Director of Corporate Partnerships to form strategic partnerships with like-minded organizations, for longstanding, mutual benefits- Create a systematic, process-driven approach to partner outreach and relationship management- Research, identify and source partnerships to ensure continual opportunities for business growth by introducing Fresh Prep to their audiences- Use tools such as Linkedin, Hubspot to seek new opportunities to promote Fresh Prep- Works cross functionally to turn opportunities into sales and sign ups to hit targets

Other in-scope duties:
- Meet or exceed agreed sales and acquisition targets through negotiating and closing business deals- Stay up-to-date on Fresh Prep’s product and service offerings- Use knowledge of the market and competitors to identify and develop the company’s unique selling propositions and differentiators- Track and record activity on accounts and ensuring that data is accurately entered and managed within the company’s sales management system- Handle client objections by clarifying information, emphasizing benefits, and working through differences to a positive conclusion

**What We Are Looking For**:

- The Field Marketing and Event Team Lead under the direction of the Director of Corporate Partnerships, is responsible for building corporate and community relationships to drive customer acquisitions and revenue. The Field Marketing and Event Team Lead works cross functionally to turn opportunities into sales and sign ups to meet or exceed business objectives. This role prospects to new businesses and clients within service areas in Canada to ensure continual opportunities for business growth. The Field Marketing and Event Team Lead also organizes, executes and ensures the success of in-person and virtual activations such as community events, trade shows and markets by hiring, training and scheduling field ambassadors. This is a Full time hourly contract position with 40 hours per week mostly spent in-market executing on activations.1+ years’ experience in event planning and sales. Brand Ambassador sales experience a bonus.- 1+ years managing growth projects involving internal and external stakeholders- 1+ years of B2B networking experience- Class 5 Drivers License Required with access to a vehicle- Ability to work irregular hours including evenings and weekends to achieve KPIs- Deep understanding of the business landscape, and can leverage your connections to open up new growth