Marketing Program Consultant

**Career Area**:Marketing / Sales / Product Support**:
What does it mean to live the Caterpillar Experience?

It means you play a part in building a better world. You contribute to a winning culture—a spirit of accountability—that has driven change on every continent for more than 95 years. To work with us is a commitment to improve sustainability, invent for the digital age and innovate in order to bring solutions to millions of people. Sure, you work for Caterpillar. But more importantly, you work for the good of your career, your family, your community and your world.

As a company, we will take on every challenge that faces us, just as we have in the past. We will continue to lead in our industries because of employees like you. You’re here on purpose, with a purpose. Your work builds the world. You build what matters.

As a **Rebuild Program Consultant/Marketing Specialist **you will execute New Product Introduction services projects for Repair Options and Rebuilds sales and ensure products are well represented commercially for our Construction Industries (CI) aftermarket product groups.

CAT equipment is built to be rebuilt. Rebuilds are the foundation for getting machines to achieve multiple lifecycles and help customers achieve the lowest cost of ownership. From basic repairs to retrofits to complete rebuilds, Caterpillar dealers are in the unique position to offer differentiated rebuilds and services.

**What will you do?**
- Evaluate aftermarket sales, OPACC and lost opportunity in Drive Train, Engines and Hydraulics with worldwide marketing organizations to identify growth opportunities for specific products/regions.
- Develop Repair and Rebuild product and go to market strategies for capitalizing on opportunities and maximizing business results
- Deliver solutions that bring value & that make economic sense to CAT, Dealers & Customers
- Ensure adequate quantity and quality of marketing resources are available to achieve goals
- Evaluate results of marketing activities and adjust commercial solutions as needed
- Evaluate incremental stocking requirements to support growth
- Evaluate coverage gaps and work with teams to develop new offerings needed
- Develop ready to transact customer lists
- Lead dealer deep-dive workshops on piloting solutions
- Execute Repair Solutions projects focused on Do It Myself customers
- Develop low cost repair/rebuild recipe(s)
- Train sales reps on rebuilds in region

**Basic Qualifications**:

- Bachelors’ Degree or at least 5 years of industry relevant work experience
- 5+ years of experience in sales, marketing, product group
- Data Analysis experience
- Experience with Aftermarket/Product Support insights tools
- Strong communication skills and Change Management
- Self-starter with excellent time management, organization, and prioritization skills
- Project management experience (handling 3-5 Complex Projects at a time)

**Additional Details**:

- Travel is up to 35%
- Geographical Responsibility: Primarily North and South America, support of EAME and AP as needed
- ISE assignment is not available

**Employee benefit details**

Our goal at Caterpillar is for you to have a rewarding career. Our teams are critical to the success of our customers who build a better world.

Here you earn more than just a salary because we value your performance. We offer a total rewards package that provides benefits on day one (medical, dental, vision, RX, and Pension) along with the potential of an annual bonus.

Additional benefits include paid vacation days and paid holidays (prorated based upon hire date).

**Final details**

LI

Caterpillar is an Equal Opportunity Employer (EEO).

Not ready to apply? Submit your information to our Talent Network here.