Territory Manager

4 days ago

Edmonton, Canada Valens Agritech Ltd. Full time

Work Location

Remote - Alberta
**Territory Manager - Central Alberta**:
**Location**: Central Alberta | **Department**: Sales | **Reports To**: Regional Sales Manager

**About the Role**:
SNDL is seeking a results-driven **Territory Manager** to join our dynamic Sales team in **Central Alberta**. In this role, you will be responsible for driving sales performance, building and maintaining strong relationships with retail partners, and promoting SNDL’s portfolio of cannabis products. You will serve as a key brand ambassador in your region, ensuring an exceptional client experience and consistently exceeding sales targets in a fast-paced and evolving industry.

**Key Responsibilities**:
**Sales & Business Development**
- Execute regional sales strategies in alignment with national goals and objectives
- Manage the full sales cycle, from prospecting and presenting to closing deals
- Promote SNDL’s cannabis products to retail accounts and other relevant stakeholders
- Achieve and exceed sales targets and key performance indicators (KPIs)

**Retailer & Client Engagement**
- Build and maintain strong, long-term relationships with retail partners
- Provide exceptional customer service and ongoing support to accounts
- Respond promptly to client inquiries and resolve any issues or concerns with professionalism
- Identify opportunities for growth and expansion within the territory

**Market Insights & Reporting**
- Monitor market trends, competitive activity, and consumer feedback
- Deliver timely and accurate reports, forecasts, and market insights to leadership
- Leverage data and analytics to inform business strategies and territory planning

**Sales Operations**
- Maintain accurate records of sales activities and client interactions using CRM tools
- Support the development of sales materials, product knowledge sessions, and marketing initiatives
- Participate in trade shows, product knowledge sessions, and brand activations as required

**Qualifications**:
**Education & Experience**
- Bachelor’s degree in Business, Marketing, or a related field is an asset
- Minimum 2-3 years of proven sales experience, ideally within the cannabis, CPG, or beverage alcohol industry

**Skills & Competencies**
- Strong sales, negotiation, and relationship management skills
- Excellent verbal and written communication abilities
- Deep understanding of the cannabis industry, regulations, and product landscape
- Self-motivated with a results-oriented mindset and entrepreneurial spirit
- Proficiency in Microsoft Office and CRM platforms (e.g., Salesforce)

**Additional Requirements**:

- Valid driver’s license and access to reliable transportation
- Flexibility to travel frequently within the assigned territory
- Willingness to work evenings and weekends to support client schedules and industry events
- Ability to pass a background check in compliance with federal regulations

**Working Conditions**:

- Field-based role with regular travel across Central Alberta
- Flexible hours depending on client and event needs

**Compensation & Benefits**:

- Competitive base salary with short-term incentive plan
- Comprehensive benefits package including health, dental, and vision
- Paid vacation and personal time
- Employee discounts and wellness initiatives

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