Broadcast and Digital Media Producer

The Broadcast and Digital Media Producer will utilize advanced graphic design and digital media skills to conceptualize, produce and promote cross-channel communications. This position will provide photography, videography, animation, broadcast, graphic and copywriting expertise to support the WSIB brand through various internal and external initiatives.

**Major Duties & Responsibilities**:

- 1. As a technical resource, providing guidance and advice to WSIB clients, including the Chair, CEO/President and Chiefs of the executive leadership teams, by developing digital media solutions and ensuring they reflect the corporate needs and image, and are supportive of the strategic goals and objectives. This includes:

- Facilitate consultations regarding strategy, requirements, concepts, design and tactical implementation of digital media products as they relate to communications plans. Conceptualizing and creating prototypes based on corporate/client needs, and providing recommendations for approval of the most appropriate solution(s) to achieve desired outcome.
- Foster a positive production environment and provide advice, guidance, ongoing coaching and feedback to onsite/virtual talent to ensure quality and efficiency of production.
- 2. Provide strategic and tactical support by acting as the key advisor on Digital and multimedia solutions to cross-organization project teams.
- Maintain cooperative working arrangements with internal business partners and senior management and project teams.
- Develop and maintain effective working relationships with the executive leadership team, various senior management, operational areas of the WSIB and internal and external customer groups to exchange information that will support quality communications product development.

3. Use advanced vendor management skills to establish effective vendor contracts in support of multimedia production.
- 4. Lead, create and manage the quality control and technical compliance of all multimedia pieces, asset libraries, production sets, and equipment used in the WSIB’s various internal and external communications. This involves:

- Oversee and maintain internal content library comprising original/stock footage, music, photos, templates, and program recording masters. Ensure this digital content is organized and easily searchable via metatags.
- Author and update various motion graphics-specific templates and assets, instructions, standard operating procedures, and best practices documents.
- Maintain A/V equipment storage facility. Ensure all equipment is properly labelled, organized, cleaned, charged, and in good working condition. Liaise with equipment manufacturers to arrange repairs when required.
- Source, transport, set up and break down all equipment and infrastructure in a technically correct, safe and efficient manner. Ensure event setups are clean and tidy - cables hidden and properly wrapped and labeled.
- Ensure the technical compliance of the project or event’s deliverables. Prepare functional, schematic, layout drawings, equipment lists, and technical diagrams detailing all hardware/software signal routing for onsite installation. Conceptualize alternative solutions which satisfy defined objectives. Ensure identified deficiencies are corrected and provide documentation for ongoing operation and maintenance of facilities.
- Ensure the optimization of the program and the stability of the system. Monitor and quickly troubleshoot any engineering and IT issues logically and efficiently to avoid pauses in programming, such as correcting signal quality, routing, and operational errors during a live broadcast to ensure client satisfaction and content is still on air when systems or equipment fail.
- Develop and implement risk mitigation plans. Ensure that disaster recovery methods are accurate and accessible.
- 5. Provide solutions and oversee the expansion of new production resources, platforms and processes that will enhance the overall quality of live or pre-recorded digital media solutions. This includes:

- Keeping fully abreast of current and emerging industry trends and best practices relating to design and broadcast.
- Evaluate, research, and recommend innovative, practical solutions to complex problems, particularly where new technologies are to be integrated into existing facilities with an emphasis on client-facing production broadcast workflows. Ensure that all processes - new and old - are fully compatible.
- 6. Lead and solution all end-to-end production processes in the creation, development and execution of digital media solutions. This includes:
- Strategic planning
- Exercising creative, inventive and compelling storytelling in accordance with corporate branding standards, communication initiatives, and technical guidelines of the project.
- Producing and developing storyboards
- Capture and edit still photography
- Development of collateral print materials including graphic design and layout.
- Develop animation