Vp of Sales and Marketing

**Sales & Marketing Organization Development** - Build comprehensive sales structure including systems, processes, and KPIs that drive predictable revenue growth - Establish enterprise sales capabilities while optimizing existing inside sales and key account management functions - Implement sales excellence pillars: funnel management, demo best practices, pricing optimization, and performance analytics - Create sales enablement programs that focus on input metrics, not just output numbers - Lead demand generation strategy encompassing digital marketing, content, events, and account-based marketing - Drive customer advocacy programs including references, case studies, and user community development **Team Leadership & Development** - Lead and develop 10+ direct reports across inside sales, key account management, and sales administration - Build hiring framework and onboarding programs to scale team for aggressive growth targets - Foster culture of continuous improvement, collaboration, and long-term customer relationship focus - Eventually hire and manage sales management layer as organization scales **Revenue Growth & Operations** - Drive new customer acquisition while expanding existing account revenue through strategic account management - Partner with RevOps, Customer Success, and Finance to optimize pricing, forecasting, and customer lifecycle - Establish enterprise new customer acquisition capabilities beyond current inside sales model - Create marketing programs that support sales efforts and enhance LoadLink's market-leading brand position **Key Responsibilities**: **Hands-On Sales Leadership** - Directly manage sales team performance, coaching, and development in first 90 days - Establish CRM optimization, territory management, and commission structures - Lead enterprise deal strategy and support complex sales cycles personally as needed Implement consultative selling methodologies focused on long-term customer value **Organizational Building** - Create sales operations framework from current foundation to world-class revenue engine - Build key account management capacity and processes for expansion revenue - Establish sales and marketing alignment including lead generation, qualification, and handoff processes - Develop competitive positioning and sales messaging that differentiates in market **Strategic Partnership** - Work closely with Directors of Customer Success, RevOps, Finance, and VP Technology - Influence product roadmap based on market feedback and customer requirements - Ensure "how we sell is how we serve" philosophy permeates all customer interactions - Drive cross-functional collaboration as "glue role" for growth function **What You Bring**: **Hands-On Leadership Experience** - 8-12 years progressive sales leadership with proven track record building (not just running) sales organizations - Experience implementing sales excellence foundations: structure, process, enablement, and talent development - Track record managing 10-20 person sales teams with mix of inside sales, account management, and enterprise roles - Demonstrated success in change management and organizational transformation **Sales Excellence Expertise** - Deep experience in SaaS sales methodologies, funnel management, and performance optimization - Proven ability to establish enterprise sales capabilities while maintaining inside sales efficiency - Strong background in sales operations, CRM implementation, and data-driven decision making - Experience building key account management and expansion revenue programs **Leadership Qualities** - High integrity approach with long-term customer relationship mindset over short-term bookings - Collaborative leadership style that builds trust and works effectively with cross-functional teams - Balance of confidence and humility - building culture of teamwork vs. inflated ego - Passion for products and understanding of how sales excellence drives customer success **Ideal Background** - B2B SaaS experience with complex sales cycles and multi-product strategies - Experience in marketplace/platform businesses or freight/logistics technology preferred - Previous role building sales organization from foundation vs. inheriting established structure - Track record of sustainable growth through process improvement and talent development