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Junior SEO

2 weeks ago

Quebec City, Canada Kanguru Digital Agency Full time

Job description

**Job Brief**

You will be responsible for helping to manage all SEO activities such as content strategy and keyword strategy, to increase rankings on all major search networks. You will also help manage all SEM campaigns via Google Ads.

**NOTE**: Remote work possible, but your **primary residence must be located in Canada.**

**Responsibilities**
- Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
- Track, report, and analyze website analytics and PPC initiatives and campaigns
- Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
- Optimize copy and landing pages for search engine marketing
- Perform ongoing keyword discovery, expansion and optimization
- Research and implement search engine optimization recommendations
- Research and analyze competitor advertising links
- Work with the development team to ensure SEO best practices are properly implemented on newly developed code
- Work with editorial and marketing teams to drive SEO in content creation and content programming
- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
- Various admin / client communication tasks when needed.

**Requirements and Skills**
- Proven SEO experience
- Proven SEM experience managing PPC campaigns via Google Ads. Managing 100K+ yearly ad spend is a plus.
- Solid understanding of performance marketing, conversion, and online customer acquisition
- Experience with website analytics tools (e.g, Google Analytics, Google Search Console, Google Tag Manager, Google Data Studio and SEMRush)
- Experience with A/B and multivariate experiments
- Working knowledge of WordPress, HTML, CSS, and JavaScript a plus.
- Knowledge of ranking factors and search engine algorithms
- Up-to-date with the latest trends and best practices in SEO and SEM
- **English language**:above average in both speaking and writing a must
- **French language**: speaking & writing a plus

**Salary**: $44,000.00-$48,000.00 per year

**Benefits**:

- Dental care

Schedule:

- 8 hour shift
- Monday to Friday

Application question(s):

- Do you consider yourself above average in French speaking and writing?
- Do you consider yourself above average in English speaking and writing?
- If located in Montreal, are you willing to work from our office space a few times a week?

**Experience**:

- SEO: 2 years (required)
- Google Ads: 2 years (required)

Shift availability:

- Day Shift (required)