Director, Partnerships Marketing and Strategy

2 weeks ago


Toronto, Canada Rogers Communications Full time

We are committed to connecting Canadians through unique partnerships, our world-class network and content Canadians love—and our innovative team is growing. We are looking for dedicated team members to join our Corporate team who have a genuine passion for making positive impacts on customers and the communities where we live and work. We have a variety of business units with exciting and meaningful work waiting for you, including Communications, HR, Legal and Corporate Affairs, Supply Chain, Finance, and Real Estate. If you are considering your next step, we have exciting opportunities waiting for you. Come build a rewarding career at Rogers and be a driving force behind our success story

**Who we are looking for**:
Are you a strategic, collaborative, and results-oriented thought leader in Sports & Entertainment? Do you have experience building world-class brands and working with integrated agency teams across creative, media and production? Join our Partnerships team as Director, Partnership Marketing. In this role, you’ll lead the development and execution of integrated marketing campaigns that drive excellence in brand and business outcomes for our partnerships portfolio, including NHL, Toronto Blue Jays, Live Nation, TIFF and other leading properties and talent. You’ll work cross-functionally across our internal teams and leadership and external property and agency partners to unlock growth opportunities, deliver exceptional customer experiences, and maximize ROI.

**What you will do**:

- Lead the strategy and oversee the execution of all partner marketing initiatives, including campaigns, promotions and go-to-market programs.
- Build and manage relationships with key external agency and property partners, identifying new opportunities to co-create value and ensuring consistency in brand management
- Collaborate with internal teams (Brand, Communications, Media, Product, Legal, Finance) to deliver integrated marketing programs that support business goals.
- Develop strategic marketing plans for new and existing partnerships, including launch strategies, content development, and performance tracking.
- Monitor campaign performance and partner impact, providing insights and recommendations to optimize results.
- Manage budgets, timelines, and agency relationships to ensure efficient and effective delivery.
- Represent the partnership marketing function in cross-functional forums and contribute to strategic planning and executive reporting.

What you bring:

- 10+ years of experience in marketing, with a focus on brand marketing, creative development and media, and/or sports and entertainment content
- Proven success leading integrated marketing campaigns that drive results and cross-functional program delivery.
- Strong relationship management skills and experience working with external partners and internal stakeholders.
- Strategic and creative thinker with strong project management, analytical, and communication skills.
- Bachelor’s degree in Marketing, Business, Communications, or related field; MBA is an asset.

Schedule: Full time
Shift: Day
Length of Contract: Not Applicable (Regular Position)
Work Location: 333 Bloor Street East (012), Toronto, ON
Travel Requirements: Up to 10%
Background Check(s) Required: Criminal Record and Credit Check
Posting Category/Function: Marketing & Product Management
Requisition ID: 328998

To support career growth, collaboration, and high-performing teams, all Corporate Employees are expected to work onsite a minimum of four (4) days per week starting October 6, 2025, increasing to five (5) days per week effective February 2, 2026. We believe that in-person connection strengthens our culture and drives industry-leading performance.

Posting Notes: Corporate



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