E-commerce Marketing Specialist

2 weeks ago

Markham, Canada Canaan Site Furnishings Full time

**About Canaan Site Furnishings**:
Canaan Site Furnishings is a leading Canadian manufacturer of premium outdoor and site furniture for public spaces, municipalities, transit projects, commercial properties, and more. We’re known for our durability, design flexibility, and customization — and we’re ready to take our marketing to the next level.

**Position Summary**:
We’re seeking a strategic, detail-oriented E-Commerce & Marketing Specialist to help drive Canaan’s digital growth and manage our core marketing initiatives. This role will focus on improving our online presence, managing our website and product listings, supporting lead generation efforts, and enhancing the overall customer journey. This is not a social media-focused position, but rather a broader marketing role with an emphasis on e-commerce and B2B marketing strategy.

**Key Responsibilities**:

- Manage and update our website and e-commerce product listings with accurate, well-written content
- Optimize product pages and site structure for SEO and user experience
- Support the sales team with marketing materials such as brochures, spec sheets, and presentations
- Conduct competitor research and market analysis to inform marketing strategy
- Assist with paid digital advertising (e.g., Google Ads, retargeting)
- Ensure marketing tools and CRM systems are organized and effective

**Qualifications**:

- 2+ years of experience in e-commerce, digital marketing, or a related field
- Experience managing a product-based website using a CMS
- Solid understanding of SEO, web optimization, and customer experience design
- Strong organizational skills and attention to detail
- Graphic design or Adobe Creative Suite experience is an asset
- Experience in the design, architecture, or manufacturing sectors is a plus

**Benefits**:

- On-site parking

Schedule:

- Monday to Friday

**Language**:

- any other language? (required)

Work Location: In person

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