Merchandising Manager

3 days ago


Burnaby, Canada Specsavers Full time

**Location**:This hybrid role requires 3 days on-site at our Burnaby office and 2 days remote per week.

**Salary**:$90,000 - $114,000
Actual compensation within the range will be based on experience
We also offer quarterly variable compensation package (bonus) + benefits

**About Specsavers**

Welcome to Specsavers - where we’re not just about eyewear and eyecare, we’re a purpose-driven organization committed to changing lives through better sight. As a certified Great Place to Work®, we take pride in our optometrist-owned and -led business model, providing quality eyecare and affordable eyewear to Canadians across the country.

Our journey began 40 years ago in the UK, with visionary optometrists Doug and Mary Perkins. Today, we support over 2,700 healthcare businesses, passionately caring for more than 44 million patients and customers worldwide.

At Specsavers, we believe that access to quality eyecare should be a right, not a luxury. That’s why we go above and beyond to transform the eyecare experience in Canada. With our advanced clinical equipment and an extensive range of affordable and high-quality eyewear, we’re here to make a real difference in the lives of our customers.

But that’s not all - we’re also dedicated to fostering a positive, inclusive and supportive work culture. We strive to create an environment where our partners thrive while benefiting from the collective support and resources of our dedicated teams.

If you’re passionate about making a difference, providing incredible care, and being part of a values and purpose-driven organization, join us on our journey to revolutionize the way Canadians experience eyecare. Together, we can change lives through better sight.

**What You’ll Do**

Purpose of the role

The Merchandising Manager is an individual contributor role that plays a key part in supporting the Head of Frames and Store Proposition by delivering and executing frame range and merchandising strategies across Canada. This role involves collaborating on the definition of frame merchandising and product training strategies while ensuring consistent merchandising support for Specsavers stores. The Merchandising Manager is responsible for overseeing the display of frames, POS, and accessories to maintain a cohesive in-store experience. Additionally, they define and deliver effective merchandising communications and product training through various channels. Working closely with the marketing team, they help select products for campaigns and brand launches. They also ensure efficient stock and inventory management, keeping stores visually appealing and well-stocked at all times.

Key Responsibilities

Merchandising
- Effective merchandising management (seasonal/demographic Merchandising)
- Liaise with the Retail, Business Development and Marketing teams to ensure execution at store level exceeds expectations
- Manage and maintain all documents relating to merchandising and inventory
- Create better understanding of the link between effective Merchandising and influencing the Product mix/sales
- Provide Merchandising training support to the Training function
- Define and manage the process of communicating plans to store partners and teams
- Manage any store requests relating to their Merchandising queries
- Manage frame lifecycle: from strategy, to forecast, to launch, to discontinue
- Establish themselves as the expert of frames, having knowledge on our frame range as well as Canadian frame trends

Merchandising Communications
- Define and deliver effective Merchandising communications to stores and internal stakeholders through the different channels
- Produce and maintain a comprehensive Merchandising guides for stores, using appropriate tools
- Own Ease of Shop deliverables (articulation and delivery of the implementation, shape differentiation, etc), considering the link to an omnichannel customer experience
- Product training
- Define and deliver comprehensive product training (focus on frame ranges) to upskill our store teams, so they can effectively articulate features and benefits, brand information, and general product information for customers
- Produce and maintain a comprehensive Merchandising guides for stores

Ability to work cross functionally
- Demonstrated ability to build strong professional relationships with partners and colleagues including the Brand Creative Manager and LAM Teams
- Proactively demonstrates and encourages team collaboration with the Product, Marketing, Retail and BD teams
- Continuous comms with other regions about merchandising to learn and share amongst the Specsavers network

Other
- Active member of the product team, contributing towards continuous improvement and always striving to put the customer first.
- Search for new ways to improve merchandising standards from reading trade publications, IT solutions, guides and practical learning.
- Work on any new or existing projects within the product team, that contribute to the success of Spec


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