Copywriter
6 days ago
Company Description
ISAAC partners with North American fleets to provide a user-friendly solution that simplifies trucking. Focused 100% on the trucking industry, we help carriers overcome challenges, while boosting driver happiness. With proven system reliability and system integration capabilities driven by our open platform, our solution helps your drivers and back-office team work smoothly.
**Job Description**:
**Responsibilities**
- Act as a copywriter in the production of deliverables
- Write clear, compelling copies with a focus on digital and print content that reflects the company’s tone & voice
- Participate in developing the paid media strategies and tactics with the demand generation team
- Support ISAAC's internal client-facing teams by providing them with tools to support their sales and communication efforts
- Work closely with the sales, marketing, customer experience and product teams to understand their needs and ensure the accuracy of produced content
- Collaborate with colleagues to brainstorm and develop a variety of marketing materials
- Nurture a healthy curiosity about technology and the trucking industry to produce relevant content that contributes to the company’s success
- Understand the challenges ISAAC clients face, the solution’s sales cycle, and industry terminology
**Qualifications**:
- Bachelor's degree in Marketing, Journalism, or Communications
- 3-5 years of experience in a similar position
- Bilingual, with thorough mastery of English
- Impeccable writing skills in English
- Solid understanding of the buyer’s and client journeys
- Excellent communication skills
- Ability to manage multiple projects with multiple deadlines simultaneously
- High proficiency with the Microsoft Office suite
- Knowledge of SEO best practices
**Assets**
- Knowledge of Adobe tools (Photoshop, Illustrator, Premiere Pro)
- B2B experience and transportation knowledge
- Prior experience with marketing automation platforms and CRMs (Pardot, Salesforce, HubSpot, Marketo, etc.)
Additional Information
Collaborators are at the center of ISAAC’s interests and values. This explains the numerous benefits of working at ISAAC, namely:
- varied career opportunities
- a stimulating work environment focused on innovation
- enthusiastic and collaborative teams
- competitive salaries and benefits promoting work-life balance: a complete group insurance plan, group RRSP, an EAP, flexible hours, 4 weeks of vacation, etc.
- various social activities and free snacks every day
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