Social Media
2 weeks ago
**Position Summary**
Parkdale Pottery is seeking a Social Media & Marketing Coordinator to manage and grow our online presence. This hybrid role is ideal for someone with a strong understanding of social media platforms (Instagram, TikTok, Facebook), digital advertising (Google Ads, Meta Ads), and analytics tools (Google Analytics). You'll be responsible for content creation, campaign management, and using data to drive strategy. We’re looking for someone organized, collaborative, and excited to support a creative small business.
**What You’ll Do**
- You’ll take the lead on all things marketing and digital strategy at Parkdale Pottery, helping us connect with our audience, grow our community, and make our classes and workshops shine.
- Manage and create content for our social platforms (Instagram, TikTok, Facebook)
- Plan and run ad campaigns using Google Ads and Meta Ads Track performance using Google Analytics and social data to improve reach and engagement
- Capture and schedule content during on-site studio time
**We’re Looking For Someone Who**
- Has experience in social media marketing (Instagram, Facebook, TikTok especially)
- Is confident running and analyzing ad campaigns (Google Ads, Meta Ads)
- Understands Google Analytics and can turn insights into action
- Has strong visual and written communication skills
- Is organized, self-directed, and excited about growing with a small business
- **Bonus**: Experience in pottery and/ or small businesses
**Job Types**: Part-time, Freelance
Pay: $20.00-$25.00 per hour
Expected hours: 10 - 20 per week
Work Location: Hybrid remote in Toronto, ON
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