Investment Marketing Program Manager

2 weeks ago


Toronto, Canada Fidelity Investments Full time

Job Description

Please note:
- Current work authorization for Canada is required for all openings.- This is a regular, full-time role.- You will be working on a hybrid schedule as part of Fidelity’s dynamic working arrangement.

Who We Are

At Fidelity, we have been helping Canadian investors build better financial futures for over 35 years. We offer individuals and institutions a range of trusted investment portfolios and services - and we are constantly seeking to find new and better ways to help our clients. As a privately owned company, we boldly embrace innovation in all areas as we continue to grow our business into the future.

Working with us means you will be part of a diverse and dedicated group of people who make a real difference for our clients and communities every day. You will have a wide range of opportunities to grow and develop your career in an inclusive environment where you will feel valued and supported to be your best - both personally and professionally.

The Opportunity

The Investment Marketing Program Manager is responsible for delivering best-in-class product marketing to promote Fidelity’s brand, products, and services to advisors. As a senior member of the Investment Marketing team, you will contribute to Asset Under Management (AUM) growth by owning or contributing to one or more strategic marketing channel (Continuing Education Credits, Events, Sales Enablement Library) within the Investment Marketing team.

Demonstrating exceptional project management skills and a strong understanding of channel activation, the Investment Marketing Program Manager ensures our products and solutions are effectively leveraged by advisor audiences.

How You Will Make an Impact- Lead the creation and execution of robust go-to-market (GTM) strategies for Fidelity investment products, ensuring alignment with business objectives and market demands.- Sales Enablement Library: Lead and manage the sales content management library to ensure our advisors sales team has access to accurate, compliant, and compelling content to support new and active sales cycles while also ensuring that advisor facing content on Fidelity.ca is accurate and compliant.-
- Provide ad-hoc advisor marketing support to cross functional teams (Operations, Client Services and National Accounts).- Ensure compliance with communication policies, procedures, and brand standards.

The Expertise You Will Bring- Have or be able to quickly develop—a deep working knowledge of all prioritized investments (mutual funds, ETFs, alternatives) and non-investment products and the implications of market events on advisor clients.- An exceptional communicator who can leverage data to identify themes, build a narrative and secure buy-in.- Strong attention to detail with the ability to ensure operational compliance in a highly regulated environment with occasional guidance for meeting compliance requirements.- Ability to manage multiple projects in a fast-paced, deadline-driven environment, changing focus and priorities.- Proven ability to proactively build and cultivate strong relationships with internal and external stakeholders up, down, and across the organization.- Strong project management skills with an emphasis on bringing together multiple stakeholders and driving towards a common goal under specified timelines with mínimal coaching to ensure deadlines are achieved.

What We Are Looking For- University Degree (Bachelor’s Degree) in Marketing, Communications, Journalism, English or a related field, or equivalent work experience.- Minimum 5 years of experience gained in a marketing or communications function.- Experience working within the asset management industry or similar financial services organization.

Some of the ways we will help you feel valued and supported as part of our team:
- Flexible working arrangements - hybrid, and in office options.- Competitive total compensation, including company contributions to your group RRSP without a matching requirement from you.- Comprehensive health benefits that start on your first day, with 100% employer-paid premiums, which include up to $5000 annually for mental health services and therapy.- Parental leave top-up to 100% of your salary for a period of 25 weeks.- Up to $650 for home office equipment.- Generous time off policy, including two paid days annually to volunteer at a charity of your choice.- Diversity and inclusion programs, including an active network of Employee Resource Groups.- Extensive professional development opportunities, including access to over 11,000 training and development courses, tuition reimbursement, and monetary rewards for completing a required designation.

We care a lot about fostering a compassionate, people-centric culture, and are proud to have been named one of Canada’s Top 100 employers for the last five years.

Fidelity Canada is an equal opportunity employer

Fidelity Canada is committed to fostering a diverse and inclusive workplace. We will consider



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