Social Media Coordinator
21 hours ago
Rising to 44 stories and designed by award-winning architects, Bisha Hotel & Residences is Toronto's newest cultural hub and hotspot. At the center of it all yet unabashedly original, this property is situated in the true heart of Toronto’s Entertainment District. Creative souls, welcome home.
Job Specifics
Social Media:
- Coordinate day-to-day social media activities including planning and implementing an editorial calendar, creating content to support daily posts and responding to consumer inquiries on all property-based Social Networks (Facebook, Twitter, Instagram and Google Plus)
- Interact with hotel friends and fans, influencers and bloggers to cultivate engaged Social Communities, offer customer service and drive SEO and referral traffic
- Implement brand-appropriate, on-property social prompts to engage hotel guests in conversation throughout their stay
- Implement two Social Media-based campaigns for Bisha Hotel Toronto throughout the year
- In collaboration with Director of Public Relations, analyze and interpret monthly Key Metric reports provided by the Home Office to evolve and improve ongoing strategy and tactics
- Use social media to identify trends, problems and areas of opportunity to positively impact the guest experience
- Ensure consistency of messaging across all social networks
- Spearhead the hotel’s Social Circle and meet regularly with the Social Circle Team Members to create a diverse and relevant content calendar
- Assist in monitoring review sites and develop appropriate responses, in conjunction with hotel Operations Team. Submit request for reviews to be removed/disputed, as necessary
Public Relations:
- Assist Director of Public Relations during events as needed
- Attend events as needed to cover for social media posting
**Qualifications**:
- Excellent written and oral communication (including proofreading)
- Strong organizational skills
- In depth knowledge of social networking channels
- Editorial creativity
- Experience/degree in new media, journalism, public relations and/or marketing preferred
Bisha Hotel Toronto is an equal opportunity employer and values diversity in the workplace. In accordance with the Accessibility for Ontarians with Disabilities Act, 2005, accommodation will be provided to applicants with disabilities at all stages of the selection process upon request. Please contact Human Resources at 437-800-5957 and a member of our Human Resources team will respond to your request.
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