Affiliate & Influencer Marketing

5 days ago

Toronto, Canada Snaplii Full time

**About the Role**:
We are looking for an Affiliate & Influencer Marketing Manager to lead Snaplii’s Impact affiliate program and execute influencer-driven growth campaigns across North America. This role blends structured affiliate management with hands-on influencer execution, driving scalable user acquisition while maintaining strong partner relationships.

Key Responsibilities

**Affiliate Marketing (Impact Platform)**:

- Own and operate Snaplii’s Impact account end-to-end: onboarding, tracking setup, campaign launches, reporting, optimization.- Recruit and manage affiliate partners (deal sites, cashback publishers, blogs, media outlets).- Develop payout structures and commission models aligned with CAC targets.- Monitor KPIs (activations, CPA, ROI), analyze performance, and deliver monthly reports.
- Ensure compliance with Snaplii’s brand and legal standards.

**Influencer Marketing Execution**:

- Identify and collaborate with influencers across YouTube, TikTok, Instagram, Reddit, and blogs.- Manage the full cycle: sourcing negotiation briefing content review performance tracking.- Scale influencer partnerships into a semi-affiliate pool with sustainable, repeatable promotions.- Provide influencers with creative assets, promo codes, and messaging guidance.
- Continuously test content angles (prepaid vs. gift card vs. deals positioning) to refine strategy.

**Relationship Management**:

- Build and maintain long-term relationships with affiliates and influencers.- Run partner engagement activities (exclusive offers, newsletters, performance insights).
- Proactively identify upsell and cross-promotion opportunities.

**Qualifications**:

- 3+ years in affiliate marketing, influencer management, or digital partnerships.- Hands-on experience with Impact (preferred) or similar affiliate platforms (CJ, Rakuten, Awin).- Proven track record with influencer campaigns.- Strong negotiation and relationship management skills.- Data-driven: comfortable with CAC, ROI, tracking links, attribution.
- Highly organized, able to balance structured management and ad-hoc execution.

**About Snaplii**:
Snaplii is one of Canada’s fastest-growing fintech platforms, transforming how people pay, save, and earn rewards. With over $70M in annual transaction volume and 200,000+ users across North America, we deliver unmatched utility and loyalty through a single seamless app.

We’ve ranked as high as #5 on the Apple App Store during peak shopping seasons, and consistently remain in the Top 40, driven by a highly engaged, high-retention user base. Snaplii supports 500+ leading brands including Walmart, Amazon, and Esso, with a platform fully built and maintained in-house—engineered to scale and support a growing suite of financial products.

**Why Join Us**:

- High-Growth Environment - Be part of a fintech reshaping everyday spending in North America.- Impactful Work - Your strategies directly drive acquisition and growth.- Collaborative Team - Work with a founding team with 10+ years in payments and fintech.- Career Growth - Take ownership, lead initiatives, and grow alongside Snaplii.
- Global Vision - Help build the next-generation digital wallet with global reach.

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