Communications Advisor

**Posting Number**:TN**-25-04**

**Job Type**:Temporary Full-time, Up to 12 Months, Non-Union**

**Salary Range**:$43.18 to $57.87**per hour**

**Location**:Barrie, ON - Hybrid**(see below for more details)

**Posted**:Tuesday**, January 21, 2025**

**Application Deadline**: Tuesday**, February 4, 2025**at 11:59 pm**

**The Opportunity**

Access Barrie combines customer service, marketing and communications, transit and parking, and information technology. This strategic portfolio reflects the importance and need for the City to easily and efficiently connect the people who live and work in Barrie to the people, places, services and information that matters to them. The Marketing and Communications Branch’s work involves creating communications plans that determine the most appropriate way to deliver messages, including clear, concise content that can be easily understood by targeted audiences (including internal, public, media, etc.). Primary Communications responsibilities include: providing leadership on the development and implementation of communications programs and community engagement; managing critical communications issues, including the use of InSite, barrie.ca, social media and digital communications; conducting all aspects of media relations, including the preparation of media releases, advisories, advertising, and media monitoring. Primary Marketing responsibilities include: managing the corporate brand identity including paid advertising (radio, print, digital), design and web work; providing multimedia and graphic design support including the development of promotional materials (posters, ads, brochures, videos, graphics etc.), and working to ensure the integrity of the corporate brand is maintained in all corporate materials produced.

Under the general guidance and direction of the Manager of Marketing and Communications, the Communications Advisor is responsible for creating effective communication materials and strategies to enhance the City of Barrie’s position and presence with key stakeholders. Specifically, this position provides communication advice to City Departments in order to identify opportunities to communicate information through appropriate media to reach key target audiences. Furthermore, this position develops and oversees integrated communication programs designed to meet the needs of City Departments and to address critical issues. In addition, this position researches, develops, and implements marketing and communication plans. Lastly, this position facilitates the building of positive media relations on behalf of the City. Overall, this position plays an integral role in developing and implementing communications plans, programs, and campaigns that promote the City’s strategic priorities, and raise awareness of City initiatives, programs and services with innovative solutions.

**Our Culture and Qualifications of the Job**

**Corporate Culture**:Your workplace values align with our corporate values of **_Strive, Share and Care_** and you want to join us in providing exceptional services and programs to build a prosperous, growing and sustainable community.
- Equally important to what we do is _how_ we do it - your actions reflect our core accountabilities of **_Personal Awareness, Teamwork and Collaboration, Respect and Inclusion, Innovation, _**and **_Service Excellence, _**which define how we work together to succeed.

**Education**(degree/diploma/certifications)
- Three (3) year College Diploma in Communications, Political Science, Business Administration, Public Relations, or a related discipline.
- Position Equivalency Code: D

**Experience**
- Four (4) years of experience performing duties related to the Communications Advisor major responsibilities in a communications, marketing or public relations work environment

**Knowledge/Skill/Ability**
- Working knowledge of the following:

- marketing and communications processes, tools and analytics
- online communications, including social media
- Demonstrated ability to:

- think and act strategically in a political and community service environment
- communicate information using appropriate channels/platforms to reach and appeal to a diverse audience base
- develop, cultivate, and maintain effective working relationships with various stakeholder groups
- exercise discretion and judgment in order to make sound decisions under tight timelines and/or while managing multiple and/or conflicting priorities, and when handling confidential, sensitive, and controversial information
- interact effectively and courteously with all levels of staff and contacts in a political and community/client service environment
- perform in a manner which is consistent with corporate goals, vision, mission, and values
- work collaboratively in a group setting to achieve a desired objective, goal, or outcome
- work independently with mínimal supervision
- conduct research, analyze information, make decisions, and problem solve
- Intermedia