Corporate Communications Specialist

2 weeks ago


Scarborough, Canada Toyota Full time

**Corporate Communications Specialist**

**Rank 4**

**Scarborough, ON (Hybrid)**

**What We’ll Bring**:
**_Company & Culture _**
- A hybrid work environment
- A work environment built on teamwork, flexibility and respect
- Professional growth and development programs to help advance your career
- A focus on respect for people and continuous improvement
- Summer Hours - condensed work week during the summer

**_Benefits _**
- Competitive compensation package including bonus
- Extended health care and dental benefits effective immediately
- Company pension plan with additional employer contributions
- Associate vehicle discount program
- Reimbursement programs (tuition & fitness)
- Paid holiday shutdown and competitive paid time off benefits
- Sabbatical leave program

**What You’ll be Doing**:
**_Social Contribution - Corporate _**
- Plan and execute Toyota Canada’s corporate social contribution (community investment) programs / initiatives
- Responsible for the communication of the company’s social contribution (community investment) activities

**_Social Contribution - Toyota Canada Foundation _**
- Plan and execute the Toyota Canada Foundation’s programs and initiatives
- Responsible for the communication of the Foundation’s social contribution (community investment) activities

**_Event Planning and Execution _**
- Plan and execute significant media / PR / communications / social contribution events for key stakeholders
- Ensure events advance TCI’s brands, thought leadership, business priorities and key messaging

**_Brand PR - Toyota and Lexus Brands _**
- Work closely with the Brand Marketing teams (Toyota and Lexus) to support and leverage brand activity
- Seek, develop and deliver opportunities to build TCI’s brands through communications and PR activity

**_Media Relations _**
- Proactively seek, develop and pitch positive stories related to brand initiatives and social contribution at TCI to earn
- media coverage using various tools (events, stunts, surveys, media releases, etc.)
- Coordinate messaging for - and preparation of - corporate spokespersons, as required

**_Communications Material Development _**
- Write, edit and proofread materials for a variety of audiences (key messages, Q&As, fact sheets, media releases, social
- media messaging, internal communications messaging, speeches, web site content, presentations, etc.)
- Provide direction for supporting agencies and suppliers, as required
- Support Manager with issues management and reactive media relations, as required

**_Planning and Reporting _**
- Work with the team to propose, coordinate and track the Corporate Communications budget
- Work with Corporate Communications Manager with strategic planning to meet department objectives - Work with Corporate Communications Manager to prepare reports and proposals for Senior Management

**What You’ll Bring**:

- University degree, preferably in Public Relations or Communications
- 5-10 years of communications and/or public relations experience, preferably in a corporate environment (ideally, including media relations, brand PR, events and community investment)
- A genuine passion for community and an understanding of the important role of NGOs and other not-for-profits
- Solid understanding of how social contribution, brand PR & communications contribute to corporate reputation
- Strong sense of ownership and personal responsibility for corporate and brand reputation
- High degree of tact, diplomacy and professionalism, as well as extremely strong relationship-building, interpersonal and verbal communication skills
- Comfort working with a variety of stakeholders, including senior executives, media and community groups
- Experience planning and managing significant (and successful) corporate events
- A nose for news and the ability to see PR opportunities when others might not
- The ability to creatively leverage and pitch PR opportunities to maximize earned media coverage
- Strong organizational skills and the ability to produce high quality content while managing multiple projects
- Excellent writing skills with an ability to simplify concepts and tailor messaging to specific audiences
- Strong editing and proofreading skills
- Experience working or volunteering with NGOs / not-for-profit organizations is a definite asset
- Journalism experience is a definite asset
- Written and spoken French is an asset

**About Us**

Toyota Canada Inc. is the exclusive Canadian distributor of Toyota and Lexus vehicles. Toyota Canada's head office is in Toronto, with regional offices in Vancouver, Calgary, Montreal and Halifax. Toyota parts and accessories are distributed through TCI's Parts Distribution Centres in Bowmanville and Vancouver. TCI supports over 287 Toyota and Lexus dealers in Canada with services that include training, sales, marketing, environmental and customer satisfaction initiatives.

**What Sets Us Apart?**

A focus on people, passion for Toyota, innovation and continuous improvem



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