Marketing Manager

**About Equiton**:
Founded in 2015, Equiton is a recognized leader in private equity investments with 1 billion CAD in Assets Under Management (AUM). Our exponential growth is a direct outcome of our leadership team understanding how the industry works and how to create long-term wealth through real estate investing. We have discovered that finding the right opportunities involves time, experience, and discipline. Our strategy is always forward-looking, anticipating trends and adapting our selection to strengthen our market position, capitalizing on value creation opportunities, and building the most robust portfolio possible for our investors. We attract exceptionally talented people and create an atmosphere that rewards initiative, independent thinking, and integrity.
**Our Culture**:
At Equiton, our culture is the cornerstone of our success. We prioritize our people, recognizing their contributions by fostering an environment where initiative, integrity, and innovation thrive. With a commitment to employee well-being, continuous learning, and community engagement, we cultivate a dynamic workplace that empowers individuals to realize their full potential while driving our collective growth towards shared aspirations.
**About the Position**:
Reporting to the Sr. Director Marketing and Communications, the Marketing Manager will support Equiton Living, a full-service property management company that oversees Equiton’s portfolio of 40+ income-producing multi-family properties across Ontario. This role will administer a mix of direct content creation, website management, social media, advertising, and promotional activities, with the objective of maximizing the performance of the properties and building a strong brand.
**Key Functions and Responsibilities**:

- Plan, execute, and analyze marketing strategies and campaigns to promote our properties and drive rentals of available units.
- Support the development of branding, positioning, and community engagement activities (ie Open Houses or Grand Opening events) for Equiton Living.
- Manage and update the website including property listings, ILS activations.
- Coordinate & plan all photography, 3D Tours, virtual staging and other creative assets required to promote properties.
- Develop and implement our social media strategy including campaign and content development to drive engagement and awareness in partnership with our social media team.
- Brand Management on Social Media and Google Business Profiles
- Develop all content related to new property acquisitions including website profile, press releases, social media, internal and external communications etc.
- Assist with the development, editing, and proofing of various marketing collateral including signage, brochures, floor plans, property datasheets and flyers.
- With the bigger team, coordinate with vendors to ensure invoices are submitted on time and everything is tracked and is in line with the marketing budget set out for the department.
- Ensure all content is consistent with brand standards and industry best practices.
- Reporting monthly costs, and success against KPI’s
- Weekly reporting to manager on projects, roadblocks, and success.

**Required Skills and Abilities**:

- Strong organization and planning, and ability to prioritize and collaborate in a fast-paced environment.
- Extremely strong copywriting for content development and attention to detail.
- Experience using RentSync Platform considered a strong asset and website design experience is a plus.
- Outstanding communication and relationship management skills - operates with tact, diplomacy, and integrity.
- Strong work ethic and team player - trustworthy, capable, and reliable

**Education and Experience**:

- Undergraduate degree or diploma and 5+ years of relevant experience (experience in property management or real estate industry considered a plus).

**Predictive Index**:
**Our Commitment to Diversity, Equity, and Inclusion**:
In addition to being dedicated to building a workforce that leverages diverse talent, we are committed to fostering an inclusive and accessible experience where all employees feel valued, respected, and supported. We are an equal opportunity employer that values a culture that reflects and celebrates diversity of thought, background, and experience. If you require accommodation for any part of the recruitment process (including alternate formats of materials, accessible meeting rooms, etc.), please let us know, so that we will work with you to meet your needs. We thank you for applying, however, only those selected to continue will be contacted.
**Our Core Values**:

- Integrity

Rigorous adherence to a set of moral and ethical standards focused on respect, honesty, and fairness.
- Accountability

Individual responsibility for delivering on our commitments and being accountable for our decisions, actions, and results.
- Expertise

Offering the highest level of professional expertise, quality service and know