Demand Generation Manager

1 week ago


Ottawa, Canada InfluxData Full time

Our fast-paced team is passionate about open source and building a product for developers and the broader community. We get stuff done and deeply care about supporting each other along the way.

We are looking for an experienced Demand Generation Manager to join our team. You will spearhead the development and implementation of our marketing strategies across multiple channels to boost brand awareness and attract prospects. Your expertise in managing campaigns will be pivotal in expanding our reach within the developer community and the enterprise market.

In this dynamic role, you will collaborate closely with both Sales and Marketing teams to synchronize efforts, optimize lead generation, and accelerate deal closures. Your strategic, data-driven approach will ensure that every marketing decision contributes to our revenue goals. This position not only demands a creative mindset but also requires a hands-on, scrappy, results-oriented attitude to drive significant outcomes and deliver consistent, scalable successes.

**What you'll be doing**
- Create and optimize brand awareness campaigns targeting developers and enterprise decision-makers interested in time-series solutions
- Design and implement high-impact multi-channel campaigns to boost brand awareness and generate qualified leads
- Develop and execute comprehensive digital advertising strategies across Google Ads, Bing Ads, LinkedIn, Reddit, and other relevant platforms
- Develop and support ABM plays by partnering with marketing, content, and sales
- Work closely with sales and marketing operations to support and develop processes and campaign execution for both inbound and outbound lead generation.
- Collaborate with SDR teams to educate them on campaign messaging and follow-up strategies
- Support trade show and virtual event promotion through digital channels
- Develop and execute content promotion strategies to amplify brand messaging
- Continuously monitor and seek opportunities to improve campaign effectiveness and provide regular reporting
- Manage demand generation budgets and forecasts.

**We'd love it if you have**
- 3+ years of experience in digital marketing and demand generation, preferably in B2B SaaS or developer-focused companies
- Proven track record of managing and optimizing advertising campaigns across Google Ads, Bing Ads, LinkedIn, Reddit, and other digital platforms
- Experience with campaign analytics, performance tracking, and ROI optimization
- Experience with marketing automation platforms (Marketo must) and CRM systems (Salesforce preferred)
- Demonstrated ability to work independently and deliver results in a fast-paced, remote environment
- A highly motivated, self-starter attitude, who thrives wearing multiple hats in a fast-paced organization.
- Excellent communication and project management skills with ruthless attention to detail

**Bonus points if you have**
- Experience in the open source, database, developer tools, or IT infrastructure industry
- Knowledge of time-series data, IoT, or analytics markets

**_ Interview Information:_**

**We offer fantastic benefits for full time employees; in the US these include**:

- Medical/dental/vision insurance with 100% coverage for employees and dependents
- Company contribution to your FSA
- Flexible Time Off - take the time you need
- Life Insurance, short and long term disability insurance
- 401(k)
- Wellness programs
- Annual professional development budget
- Financial planning and legal advice

**Our Core Values**

Our employees are the heart of the company and only by having a core set of beliefs and values will we be successful. We hire and live by these core values:

- We value each other
- We get stuff done
- We believe humility drives learning
- We embrace failure
- We are committed to open source
- Visit our_ careers page_ to learn more about working at InfluxData._

InfluxData is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status or any other categories protected by applicable law.

To view our Know Your Rights Poster click _HERE_

To view our CCPA policies click _HERE_

InfluxData does not accept unsolicited resumes from headhunters and recruitment agencies through our website, job board or directly to employees. InfluxData will not pay fees to any third-party agency, headhunter or company that does not have a signed agreement for this position in place.

Compensation Range: $105K - $130K



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