Marketing & Sales Specialist

1 week ago

Courtenay, Canada ALPHA IT Full time

**Overview**
ALPHA IT has been recognized as one of _Canada’s Top Growing Companies_ by _The Globe and Mail_ for three consecutive years, most recently ranking #83 in 2025. Achieving **435% growth over the past three years** reflects the trust placed in us by our clients, the dedication of our talented team, and the support of the Vancouver Island community.

We’re looking for a motivated **Marketing & Sales Specialist** to join our team and help execute our 12-month marketing plan. Reporting to the Director of Sales & Marketing, you’ll focus on **campaign execution, CRM/automation, content coordination, and light sales support,** helping us strengthen brand visibility, generate leads, support sales enablement, and enhance client retention.

**Duties** **& Responsibilities**
- Coordinate and publish ALPHA IT’s social media posts and campaigns.
- Support list building and campaign readiness for future newsletters and nurture programs.
- Assist in the creation and publishing of blogs, case studies, whitepapers, and client stories.
- Maintain CRM/automation systems (Autotask, Glasshive), ensuring data accuracy, tagging, and reporting.
- Monitor campaign performance and provide insights for optimization.
- Support website updates in partnership with the internal development team.

**Sales Support (Light)**
- Follow up on warm leads and event contacts (no cold calling or quotas).
- Conduct account research, update CRM records, and support LinkedIn outreach.
- Prepare sales collateral, marketing scorecards, and slide decks.
- Assist in preparing and supporting Quarterly Business Reviews (QBRs) with visuals, data, and insights.

**Campaigns & Projects**
- Coordinate a **Google Review campaign**.
- Help design and execute a targeted direct mail postcard campaign for local accounts.
- Publish and promote ALPHA IT’s **first whitepaper**.
- Build and report on a **marketing scorecard** to measure and communicate impact.
- Stay aware of the competitive landscape to help shape campaigns and positioning.

**Skills & Qualifications**
- Minimum 2-3 years of marketing experience (agency, B2B, SaaS, or IT/MSP experience an asset).
- Post-secondary education in Marketing, Communications, or Business.
- Strong written and verbal communication skills.
- Familiarity with CRM and marketing automation tools
- Proficiency with presentation/design tools (PowerPoint, Canva, Photoshop or similar) to create sales and marketing collateral.
- Highly organized with excellent attention to detail.
- Collaborative, adaptable, and eager to learn both marketing and sales.
- Bonus: interest in AI/automation tools and the IT/MSP industry.

**Why Join ALPHA IT?**
- Be part of one of _Canada’s Top Growing Companies 2025_.
- Clear career path: opportunity to advance into senior marketing or growth roles.
- Gain hands-on experience with CRM, automation platforms, AI copywriting, and campaign reporting.
- Exposure to both sales and marketing in a fast-growing MSP environment.
- Join a collaborative team making a meaningful impact on Vancouver Island communities.

**How to Apply**

We look forward to hearing from you

Pay: $60,000.00 per year

**Benefits**:

- Casual dress
- Company car
- Dental care
- Extended health care
- Flexible schedule
- On-site parking
- Paid time off

Application question(s):

- Are you currently located on Vancouver Island, and able to work from our Courtenay office?

**Education**:

- DCS / DEC (required)

**Experience**:

- Marketing : 2 years (required)

Work Location: In person

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