Product Analyst

Product Analyst
- 405 Av. Ogilvy, Montréal, QC H3N 1M3, Canada
- Employees can work remotely
- Full-time
- Department: Publishing
- Location: CA, Montreal (Remote/Hybrid)
- Project: Back Office

**Company Description**:
People Can Fly is one of the leading independent AAA games development studios with an international team of hundreds of talented individuals working from offices located in Poland, UK, US, and Canada, and from all over the world thanks to our remote work programs.

Founded in 2002, we made our mark on the shooter genre with titles such as Painkiller, Bulletstorm, Gears of War: Judgment, and Outriders. We are one of the most experienced Unreal Engine studios in the industry and we are expanding it with in-house solutions called PCF Framework.

Our creative teams are currently working on several exciting titles: Gemini is our new project being developed with Square Enix; Bifrost, Victoria and Dagger are projects we're growing in the self-publishing model. We also have one project in the concept phase - Red; as well as two projects in VR technology - Green Hell VR and Thunder - a new project based on one of the IPs from the Group’s portfolio.

With over 20 years of experience, PCF sets out to explore new horizons. We aim to combine our expertise with creativity of the best and most forward-thinking talents in the industry to work together on the new generation of action games for the global gaming community.

As a Product Analyst you will develop a deep understanding of our products as well as provide high-level industry intelligence to help company executives make data informed decisions on launching new products and services and on proving or adjusting the strategy of the company.

Performing in-depth game analysis, competitive analysis, gathering information from opinion leaders & community feedback reviews, you will help our existing game teams to have a better understanding of what mechanics work best in certain genres and help optimize the performance of their games.

The role requires superior ability to notice patterns and analyze large amounts of data as well as strategic thinking, business development, collaboration, communication, and multi-tasking skills.

We are looking for a critical thinker with a passion for research. This individual will be asked to process, synthesize complex information effectively and communicate in a concise manner.
- Perform in-depth analysis and competitive research of game mechanics within a specific genre and deliver concise analysis of industry trends, best practices, do’s and don'ts
- Research and provide insights around genre-specific user types and how different users engage with certain mechanics and game genres
- Holistically explore games ecosystem using all available data (proprietary and public) to deliver insights on player movements across games and genres
- Discover and monitor market reports and any data insights provided by open sources and market insiders
- Produce a range of regular and ad-hoc actionable insights on market trends to support decisions around our products roadmap
- Be an expert in the latest trends impacting video games, and share insights across the organization
- Build relations and be a great partner with research and consulting firms for reports, analysis, and data acquisition
- Develop frameworks for game and user analysis
- Use data modeling tools to forecast projects' KPIs hypothesis for new and existing titles, considering various in-game and marketing investment

**Qualifications**:

- Master's degree (MA/MBA) preferred - Marketing, Marketing Research, Statistics, or Econometrics
- 5+ years Market Research experience
- Experience in a gaming company or with a personal side project a big plus
- Strong analytical skills and ability to synthesize a large amount of information
- Strong interest in video games industry and cultural entertainment in general
- Excellent critical thinking, questioning, and listening skills with superior attention to detail
- Must be able to create impactful, story driven, & visually pleasing deliverables
- Passionate about connecting the dots and using data to tell a story
- Advanced Excel skills, able to build complex models and analysis
- Experience with data sciences (programming languages, database queries, and data mining) a plus

**Additional Information**:
**What we offer**

**Canada**
- Benefit package 100% paid by PCF. Insurance company reimburses 100% of claims (Up to $500 per service a year, as well as individual family coverage).
- Full Dental coverage, including major dental and orthodontics.
- 4% RRSP matching before tax deductions, 100% vested on day 1.
- Paid week off during Winter Holidays.
- 20 paid vacation days and 5 paid sick days.
- Free virtual health and mental wellbeing sessions included in the plan for members and their dependents.
- A competitive salary and performance-based annual bonuses.
- Personal development opportunities and ability to work in a glob