Category Manager
3 days ago
You are curious by nature. You have a keen, analytical mind and love to create impactful sales stories through understanding sales results of assigned customers. You love turning data into meaningful insights that drive sales. You value being part of a sales team and you build relationships with key stakeholders. You enjoy meeting the key decision makers at your retail customers and collaborating to grow sales.
You are comfortable presenting information to all levels of management and customers. You take pride in your ability to exceed your customer’s expectations. You know how to craft analytical stories and present insights to valued retail customers. You are an independent thinker but understand the value to be gained through sharing thoughts and ideas with your team.
You have experience working on an Account Management team in CPG. Previous experience as a category advisor and experience working with Loblaw and Shoppers Drug Mart or Walmart would be considered assets.
**Carlton Cards Values**
At Carlton Cards, we work to make the world a more thoughtful and caring placeEvery. Single. Day.
We’re all creative and we bring our creativity to everything we do.
We thrive on innovation and understand that innovation thrives on diverse thinking, smart risk-taking, and
continuous improvement.
We recognize that great collaboration inspires great ideas, and we benefit when we connect with each other, our partners, and our customers.
We pursue success and celebrate the opportunities it provides.
We embrace diversity, equity, and inclusion and believe every person deserves to feel respected, supported, and valued.
We care about our people, our communities, and our planet and treat each with kindness and respect.
**Your Responsibilities**
**Business Analysis**
- You will complete regular analysis of retailer P.O.S. data to identify opportunities for growth and improvement
- You will work with our sales teams on Business Planning with assigned retailers
- You will design and implement analyses to measure and test new programs, products or merchandising
- You will plan, design and deliver category reviews with sales teams
- You will monitor KPI’s including sales, margin, fair share indices and space allocation
- You will create weekly dashboards to monitor sales results for assigned retailers
- You will provide ad-hoc analysis as required to answer business questions
- You will provide a deep dive into seasonal performance after key seasons
- You will work with the sales team to present results to our valued retailer partners
**Category Management**
- You will act as a holistic category consultant delivering actionable insights to sales, product management and chain buying teams
- You will proactively offer insights to stakeholders by creating clear, compelling stories, using knowledge of the business, utilizing visualization tools and clearly written text to support your conclusions. Your effective and polished presentation skills will help communicate your insights to our retail customers
- You will play an active role in influencing business decisions based on your analytical skills including sales results, market dynamics and category share. You will be an extension of our sales team and your insights will grow sales
- You will liaison with Product and Sales teams to deliver the best product assortments for the Canadian market
- You will develop a collaborative category management approach and go-to-market strategy
- You will monitor the Canadian retail landscape to keep abreast of current trends and market conditions
- You will provide analytical support and insights to our Product Management teams to aid in design selection and optimizing plan-o-grams for our retailers
- You will synthesize large amounts of data from multiple sources and interpret appropriate information to distribute
- You will support our Marketing teams with promotional analysis and loyalty information
***
**Your Required Skills & Competencies**
- You thrive in a hybrid working model and appreciate the benefit that both in-office and remote work brings to your career development. You understand that flexibility is a key to success and are open to hybrid working adjustments as business needs change.
- University degree in business, marketing or a related field. Category Management designation and understanding of CatMan 2.0 initiatives would be an asset
- Demonstrated strong business acumen and exceptional analytical skills
- 3-5 years category management/ insights experience for a CPG company or within the buying functions of a key retailer. Experience as a category advisor with a CPG company would be an asset
- Expert proficiency working with MS Office, and a high level of data base and spreadsheet development skills including Excel, Access, and PowerPoint.
- Experience with Cognos 11, S.A.S. Enterprise packages would be considered an asset
- Exceptional presentation skills both written and oral
- Well-developed interper
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