Sem Specialist

1 week ago

Toronto, Canada Viral Nation Inc. Full time

While we continuously exceed our goals, we need your help - our success is only as great as our people. Strong performance leads to high expectations, and we must keep raising the bar

We help brands find smarter ways to deliver better value to their communities by collaborating with the people who know them intimately, understand what they want, and create content that speaks directly to them. We move at the speed of culture and evolve quickly as needed. We continue to do this successfully for some of the world's largest brands, including Facebook Metaquest, Disney, DC Comics, TikTok and Tencent.

**What you'll do here**:

- Plan and execute successful search engine marketing campaigns on Google Ads and Bing Ads to achieve client goals and KPIs
- Conduct keyword research and analysis to identify high-value keywords to target in campaigns
- Develop and implement bid strategies, ad copy, and landing pages to optimize campaign performance
- Monitor and analyze campaign data to identify areas for optimization and improvement
- Provide regular reporting and analysis to clients, including campaign performance, trends, and insights
- Collaborate with internal teams to develop and execute integrated digital marketing campaigns
- Stay up-to-date with industry trends and best practices in search engine marketing

**You'll need to have**:

- 2+ years of experience in search engine marketing, with a focus on Google Ads and Bing Ads
- Proven track record of planning and executing successful SEM campaigns that meet or exceed client goals and KPIs
- Strong analytical skills, with the ability to monitor campaign performance and identify areas for improvement
- Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams and clients
- Proficiency with Google Ads and Bing Ads, including keyword research, bid management, ad copy creation, and reporting
- Familiarity with other digital marketing channels, such as social media advertising and display advertising, is a plus
- Google Ads and Bing Ads certifications are preferred but not required.

**Who you are**:

- Analytical
- Detail-oriented
- Communicative
- Results-driven
- Adaptable

**What's in it for you**:

- Work with some of the world's most engaging brands
- Continuous learning and development opportunities
- Flexible work schedule and summer hours
- Competitive salaries and 100% paid comprehensive health benefits plan
- Learn from an unrivaled leadership team with many years of agency experience
- Be yourself Work with an agency that boasts above-average diversity statistics
- Dedicated programs to support your mental health and work-life harmony

If this sounds like you, we would love to have a chat with you.

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