Marketing Consultant

**Hours**:Approximately 10 hours per week, spread over two or three mornings. The hours can be flexible. This is a 1 year contract to cover a maternity leave.

**Salary**: $40-60/hr, dependent on experience

**Responsibilities**
- Provide leadership and direction to the marketing team, including the Marketing Coordinator and Photographer/Videographer.
- Assist in developing and refining marketing strategies for Ghent Landscape, T. Musselman Excavating, Hickory Dickory Decks Kitchener, and Alder Creek Aggregates.
- Support ongoing marketing initiatives, campaigns, and projects.
- Offer feedback on marketing materials, campaigns, and strategies to ensure alignment with company goals.
- Provide mentorship and professional development to the marketing team members.
- Share industry best practices, trends, and insights to enhance team skills.
- Analyze the effectiveness of marketing initiatives and suggest improvements.
- Provide recommendations based on data-driven insights and industry knowledge.
- Collaborate with leadership teams across the four companies to ensure marketing aligns with broader business objectives.
- Facilitate regular team check-ins and provide actionable feedback.

**Desired Skills and Experience**
- Bachelor’s degree in Marketing, Business Administration, or a relevant equivalent work experience.
- Proven experience in marketing, preferably within the construction or related industries.
- Strong understanding of the unique marketing challenges and opportunities in construction and landscaping businesses.
- Proficiency in digital marketing tools, platforms, and analytics.
- Familiarity with branding, content strategy, and campaign management.
- Experience leading or mentoring a marketing team.
- Strong communication and interpersonal skills for effective team collaboration.
- Ability to provide actionable strategies and solutions to improve marketing efforts.
- Proven ability to balance high-level vision with attention to detail.
- Flexible to attend team meetings and adapt to project needs.

**Job Types**: Part-time, Fixed term contract
Contract length: 12 months

Pay: $40.00-$60.00 per hour

Expected hours: 10 per week

**Benefits**:

- Casual dress
- Flexible schedule

**Experience**:

- team leadership: 2 years (preferred)
- Marketing: 3 years (preferred)

Work Location: In person