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Digital Communications Coordinator
2 weeks ago
**About Queen's University**
Queen’s University is the Canadian research intensive university with a transformative student learning experience. Here the employment experience is as diverse as it is interesting. We have opportunities in multiple areas of globally recognized research, faculty administration, engineering & construction, athletics & recreation, power generation, corporate shared services, and many more.
Come work with us
**Job Summary**
**A Brief Overview**
This position performs market research and reviews analytics and evaluates effectiveness. This position creates and releases the messaging for the website and various media and plays a key role in the areas of writing, content development, social media, and market research. This position may require the incumbent to work occasional evenings and weekends to support unit events and activities.
This position creates and implements recruitment campaigns for the unit's programs, teams and/or events. This position coordinates appropriate messaging and design for various media, and writes, edits, and collects engaging content for the website and other digital communications. This position also tracks digital content and analyzes social media presence to improve search optimization.
**What you will do**
Creates and implements recruitment campaigns for the unit's programs, teams and/or events.
Coordinates appropriate messaging and design for various media, and prepares and releases according to schedule.Writes, edits, and collects engaging content for the website, digital communications, social media, and other online marketing channels.Tracks digital content and analyzes social media presence to improve search optimization. Identifies performance measures, new trends, or media platforms and implements approaches.Analyzes campaign reports and adjusts digital marketing communications accordingly.Organizes and coordinates photography and video for special events and marketing purposes.
- Monitors spending for digital campaigns.
- Oversees the work of a casual or volunteer team to deliver digital content.
- Other duties as required in support of the department and/or unit.
**Required Education**
- Three-year Community College Diploma or Three-Year Bachelor Degree, or equivalent. In addition, requires trade certification, qualification, or on-going learning to remain ahead of changes in technology or emerging fields.
**Required Experience**
- More than 2 years and up to and including 3 years of experience.
Consideration may be given to an equivalent combination of education and experience.
**Job Knowledge and Requirements**
- Practical and applied knowledge of specialized methods and processes that are typically acquired through a combination of technical or academic qualification and/or work experience.
- Provide consultation and advice on non-straightforward and/or complex issues.
- Interaction with others typically requires interpersonal skills and the ability to understand and influence.
- Adapt messages to meet the needs of the intended audience.
- Build relationships, trust and credibility.
- Manage own work and may train and review the work of casual employees, work study students and/or volunteers, to see commitments through to completion.
- Contribute to setting work priorities and direction, supporting the team in achieving goals and objectives.
- Participate in project team meetings and develop individual project plans.
- Lead procedural or technological change within a unit.
- Identify new problems and seek information and input to fully understand the cause of problems.
- Identify opportunities to improve the effectiveness and efficiency of work processes.
- Draw logical conclusions and provides opinions and recommendations.
- Research equity, diversity, accessibility and inclusion resources and best practices relevant to the job and unit operations in order to inform evidence-based planning.
- Commitment to principles of equity, diversity, accessibility, inclusion, Indigenization and human rights for equity deserving groups.
**Employment Equity and Accessibility Statement
