Marketing Analyst Manager
3 days ago
Are you a data-driven marketer with a passion for analytics and technology?
Our **family-owned General Motors dealership** is looking for a **Marketing Analyst Specialist** to oversee marketing strategies, CRM management, and third-party web software. In this role, you'll be instrumental in analyzing customer data, optimizing campaigns, and ensuring our digital tools operate seamlessly. If you thrive in a fast-paced environment and love turning insights into action, we want to hear from you
**What You’ll Do**:
Analyze inventory and sales data to develop and implement effective marketing strategies to optimize inventory movement
Oversee digital and traditional marketing campaigns to maximize sales and service department opportunities
Monitor KPIs and ROIs daily to adjust strategies for continuous improvement
Manage IT and software systems for marketing analytics and CRM integration
Collaborate with leadership to implement strategic marketing initiatives that align with business goals.
Oversee and optimize the dealership website and third-party platforms to ensure accurate inventory listings, engaging content, and a seamless user experience.
Stay updated on marketing trends, emerging technologies, and consumer behavior.
**What We’re Looking For**:
✔ Proven experience in marketing, preferably in the auto industry or related field
✔ Strong analytical skills with the ability to translate data into actionable insights
✔ Proficiency in IT systems, CRM tools, marketing automation and technical computer skills
✔ Ability to develop and execute data-driven marketing strategies
✔ Leadership experience with a win-win oriented mindset
Monday
- Friday 8:00 am - 4:30 pm. No weekends.
**Salary**: Competitive and commensurate with experience.
Pay: $78,000.00-$93,000.00 per year
Schedule:
- 8 hour shift
- Monday to Friday
- No weekends
Work Location: In person
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