CRM Manager
5 days ago
Job DescriptionAs CRM Manager for Sports Interaction Casino, you will translate Entain’s broader CRM strategy into high-performing campaigns and promotional offers that drive customer engagement, retention, and reactivation. You will design campaign mechanics, define player bonuses per segment, own the promotional calendar, and ensure flawless execution of campaign plans supervising it end-to-end. Key Responsibilities include:Campaign Strategy and Design Design offers and campaign mechanics that drive engagement, retention, and reactivation KPIs within promotional budget parameters Ensure all campaigns align with brand guidelines, best practices, regulatory requirements, and responsible gaming practices Promotional Calendar Ownership Own and manage the promotional calendar for each calendar week, working cross-functionally with Product, VIP and other functions to align planned promotions to strategic objectives Ensure optimum campaign cadence to maximize player engagement Quality Assurance and Promo Optimization Oversee QA on all campaigns before launch to ensure accuracy, quality, and compliance Maximize promotional visibility in the right channels (email, inbox, push notifications, SMS, overlays) Performance Management and Analysis Analyze promotion performance as well as bonus spend efficiency Apply learnings of post-campaign analysis to optimize future campaigns Coaching and Development Develop direct report’s capabilities on campaign execution and CRM best practices Foster a culture of continuous improvement and operational excellence QualificationsRequired: At least 3+ years of proven experience managing CRM activity in iGaming or gambling (sports betting or casino), either agency-side or client-side. This is a hard requirement. Strong knowledge and skills in CRM, including segmentation, campaign design, promotional mechanics, and performance analysis Proven ability to design campaigns that drive engagement, retention, and reactivation while managing promotional budgets effectively Strong analytical skills with ability to leverage data to drive decisions Experience developing and executing CRM plans through close collaboration with Product, Creative and Operational Teams Demonstrated capability to coach and develop team members on campaign optimization Extensive experience in managing CRM channels including email, inbox, push notifications, overlays, and SMS Proficiency with CRM platforms such as Optimove or other specialized CRM tools Preferred: Personal knowledge in online casino would be beneficial Familiarity with responsible gaming practices and regulatory compliance requirements Knowledge of Canadian French in addition to English Additional InformationAt Entain, we do what's right. It's one of our core values and that's why we're taking the lead when it comes to creating a diverse, equitable and inclusive future - for our people, and the wider global sports betting and gaming sector. However you identify, our ambition is to ensure our people across the globe feel valued, respected and their individuality celebrated. We comply with all applicable recruitment regulations and employment laws in the jurisdictions where we operate, ensuring ethical and compliant hiring practices globally.
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Toronto, Canada JAM CRM Full timeA leading CRM agency in Toronto is seeking a Print Production Manager. The successful candidate will liaise with internal teams and vendor partners, ensuring projects are completed on time and within budget. Key skills include strong communication, detail-orientation, and time management. Experience with XMPie and advertising/marketing agencies is...
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Toronto, Canada JAM CRM Full timeA leading CRM agency in Toronto is seeking a Print Production Manager. The successful candidate will liaise with internal teams and vendor partners, ensuring projects are completed on time and within budget. Key skills include strong communication, detail-orientation, and time management. Experience with XMPie and advertising/marketing agencies is...
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Entry‑Level Account Coordinator, CRM
3 weeks ago
Toronto, Canada JAM CRM Full timeA leading CRM agency in Toronto is seeking an entry-level Account Coordinator to manage projects and foster client relationships. The ideal candidate will have a proactive approach, strong communication skills, and is passionate about advertising and multitasking. This full-time role involves coordinating various account activities and ensuring smooth...
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Print Production Manager
2 days ago
Toronto, Canada JAM CRM Full timeWe are JAM CRM, an award-winning, game-changing, forward-thinking, CRM agency tucked away in trendy Liberty Village. We have a current opening for a Print Production Manager to join our team of over 150 1:1 communication experts who are dedicated to creating incredible work, making our client’s proud, and smashing personal and professional goals along the...
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Print Production Manager
2 days ago
Toronto, Canada JAM CRM Full timeWe are JAM CRM, an award-winning, game-changing, forward-thinking, CRM agency tucked away in trendy Liberty Village. We have a current opening for a Print Production Manager to join our team of over 150 1:1 communication experts who are dedicated to creating incredible work, making our client’s proud, and smashing personal and professional goals along the...
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Campaign Manager
3 weeks ago
Toronto, Canada JAM CRM Full timeWe are JAM CRM, an award-winning, game-changing, forward-thinking, CRM agency tucked away in trendy Liberty Village. We’re looking for a Campaign Manager to join our team of over 150 1:1 communication experts who are dedicated to creating incredible work, making our client’s proud, and smashing personal and professional goals along the way. You’ll work...
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Account Manager
4 days ago
Toronto, Ontario, Canada JAM CRM Full timeWe are JAM CRM, an award-winning, game-changing, forward-thinking, CRM agency tucked away in trendy Liberty Village. We're looking for an Account Manager to join our team of over 150 1:1 communication experts who are dedicated to creating incredible work, making our client's proud, and smashing personal and professional goals along the way. With our...
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Print Production Manager
5 days ago
Toronto, Ontario, Canada JAM CRM Full timeWe are JAM CRM, an award-winning, game-changing, forward-thinking, CRM agency tucked away in trendy Liberty Village. We have a current opening for a Print Production Manager to join our team of over 150 1:1 communication experts who are dedicated to creating incredible work, making our client's proud, and smashing personal and professional goals along the...
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Project Coordinator Managed Care
3 weeks ago
Toronto, ON, Canada JAM CRM Full timeAbout Us We are a leading CRM agency dedicated to designing and delivering innovative, customer-centric omni-channel journeys for our clients. Leveraging platforms like Salesforce Marketing Cloud, we craft seamless, data-driven experiences that engage customers at every touchpoint. As we continue to grow, we’re looking for a Project Coordinator to join...
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Campaign Manager
3 weeks ago
Toronto, Canada JAM CRM Full timeWe are JAM CRM, an award-winning, game-changing, forward-thinking, CRM agency tucked away in trendy Liberty Village. We’re looking for a Campaign Manager to join our team of over 150 1:1 communication experts who are dedicated to creating incredible work, making our client’s proud, and smashing personal and professional goals along the way. You’ll work...
